// Questions file created by MCBuilder © Mike Capstick // It is a javascript file of data gametitle='Hotel Management Terms'; questions=new Array(); questions[1]='ABS is~Australian Bureau of Statistics.~A percentage of the total product cost paid to travel agents for selling the product to the consumer.~Detailed description of a traveller\'s journey as shown on their tickets; can also include accommodation and other pre-arranged activities.~paid to secure a reservation.~The intrastate market.~A~1~1~ ABS is Australian Bureau of Statistics.
Commissions is A percentage of the total product cost paid to travel agents for selling the product to the consumer.
Deposit Money is paid to secure a reservation.
Itinerary is Detailed description of a traveller\'s journey as shown on their tickets; can also include accommodation and other pre-arranged activities.
Local Market is The intrastate market.
'; questions[2]='Advertorial is~A paid advertisement in the print media that resembles a story or editorial comment.~Agents with a formal arrangement with a wholesaler who prefers to use their product.~Those businesses that provide industry products like accommodation, transportation, car rentals, restaurants and attractions.~The total number of travellers within a market category.~A marketing term used to describe the physical means by which a product or service is made known to customers.~A~1~1~ Advertorial is A paid advertisement in the print media that resembles a story or editorial comment.
Distribution is A marketing term used to describe the physical means by which a product or service is made known to customers.
Market Volume is The total number of travellers within a market category.
Preferred Agents is Agents with a formal arrangement with a wholesaler who prefers to use their product.
Suppliers is Those businesses that provide industry products like accommodation, transportation, car rentals, restaurants and attractions.
'; questions[3]='AFTA is~Australian Federation of Travel Agents.~The individuals and organisations who are potentially involved in developing policy, strategy, initiatives and decision-making.~Free of charge.~Detailed description of a traveller\'s journey as shown on their tickets; can also include accommodation and other pre-arranged activities.~The mix of media (radio, print, television, direct marketing, etc) to bring your product to the attention of consumers.~A~1~1~ AFTA is Australian Federation of Travel Agents.
FOC is Free of charge.
Itinerary is Detailed description of a traveller\'s journey as shown on their tickets; can also include accommodation and other pre-arranged activities.
Marketing Mix is The mix of media (radio, print, television, direct marketing, etc) to bring your product to the attention of consumers.
Stakeholders is The individuals and organisations who are potentially involved in developing policy, strategy, initiatives and decision-making.
'; questions[4]='AITT is~Australian Institute of Travel and Tourism.~Hotel rooms, airline tickets or other travel services held for a specific client.~A man-made or natural facility, location or activity that offers an item or items of specific interest.~Research study to analyse whether advertising respondents actually were converted to travellers as a result of advertising and follow-up material.~Travel industry business cycles such as high or peak, low or off peak and shoulder season. Peak Primary travel season. Off Peak Period when business is slowest.~A~1~1~ AITT is Australian Institute of Travel and Tourism.
Attraction is A man-made or natural facility, location or activity that offers an item or items of specific interest.
Booked is Hotel rooms, airline tickets or other travel services held for a specific client.
Conversion Study is Research study to analyse whether advertising respondents actually were converted to travellers as a result of advertising and follow-up material.
Seasonal Travel is Travel industry business cycles such as high or peak, low or off peak and shoulder season. Peak Primary travel season. Off Peak Period when business is slowest.
'; questions[5]='Allotment is~A limited number of rooms or seats available to wholesalers to free sell.~A percentage indicating the number of bed nights sold (compared to the number available) in a hotel, resort, motel or destination.~The accommodation rate quoted to the public.~A hotel, motel, inn, lodge or other accommodation facility as well as tour, attraction or activity.~Business that continues to return, thereby generating increased profits.~A~1~1~ Allotment is A limited number of rooms or seats available to wholesalers to free sell.
Gross Rate is The accommodation rate quoted to the public.
Occupancy Rate is A percentage indicating the number of bed nights sold (compared to the number available) in a hotel, resort, motel or destination.
Product is A hotel, motel, inn, lodge or other accommodation facility as well as tour, attraction or activity.
Rack Rate is The accommodation rate quoted to the public.
Repeat Business is Business that continues to return, thereby generating increased profits.
Room Allocation is A limited number of rooms or seats available to wholesalers to free sell.
'; questions[6]='ANR is~Arrival notification report used by wholesale agents.~Local tourism marketing organisations specialising in developing conventions, meetings, conferences and visitation to a city or region.~The percentage of business within a market category.~Regional Tourism Organisation.~Building Marketing and promotional programs designed to increase attendance at conventions, trade shows, meetings, and events.~A~1~1~ ANR is Arrival notification report used by wholesale agents.
Attendance is Building Marketing and promotional programs designed to increase attendance at conventions, trade shows, meetings, and events.
Convention and Visitors Bureau is Local tourism marketing organisations specialising in developing conventions, meetings, conferences and visitation to a city or region.
Market Share is The percentage of business within a market category.
RTO is Regional Tourism Organisation.
'; questions[7]='APEX is~Airlines advanced purchase fare.~Travel industry business cycles such as high or peak, low or off peak and shoulder season. Peak Primary travel season. Off Peak Period when business is slowest.~Computerised systems used by travel agencies offering airline, hotel, car rental and tours to determine availability and arrange bookings.~The owner and/or manager of the product.~Negotiated air fare for convention, trade show, meeting, group and corporate travel.~A~1~1~ APEX is Airlines advanced purchase fare.
Discounted Fare is Negotiated air fare for convention, trade show, meeting, group and corporate travel.
Operator is The owner and/or manager of the product.
Reservation Systems is Computerised systems used by travel agencies offering airline, hotel, car rental and tours to determine availability and arrange bookings.
Seasonal Travel is Travel industry business cycles such as high or peak, low or off peak and shoulder season. Peak Primary travel season. Off Peak Period when business is slowest.
'; questions[8]='ATC is~Australian Tourist Commission now part of Tourism Australia.~A travel component (room or seat) allotted to a wholesaler so they can sell, and confirm the booking, directly with the client.~Local tourism marketing organisations specialising in developing conventions, meetings, conferences and visitation to a city or region.~Involves the use of structured questions in order to provide uniform results which are representative of the desired population.~A percentage indicating the number of bed nights sold (compared to the number available) in a hotel, resort, motel or destination.~A~1~1~ ATC is Australian Tourist Commission now part of Tourism Australia.
Convention and Visitors Bureau is Local tourism marketing organisations specialising in developing conventions, meetings, conferences and visitation to a city or region.
Free Sell is A travel component (room or seat) allotted to a wholesaler so they can sell, and confirm the booking, directly with the client.
Occupancy Rate is A percentage indicating the number of bed nights sold (compared to the number available) in a hotel, resort, motel or destination.
Quantitative Research is Involves the use of structured questions in order to provide uniform results which are representative of the desired population.
'; questions[9]='ATE is~Australian Tourism Exchange. Australia\'s largest international tourism trade show for inbound operators, co-ordinated by Tourism Australia.~Business that continues to return, thereby generating increased profits.~Bed and Breakfast facility (usually not more than six rooms).~The rate provided to wholesalers and tour operators that can be marked up to sell to the customer.~A single travel component. Grouped together tour components form a package.~A~1~1~ ATE is Australian Tourism Exchange. Australia\'s largest international tourism trade show for inbound operators, co-ordinated by Tourism Australia.
B & B is Bed and Breakfast facility (usually not more than six rooms).
Nett Rate is The rate provided to wholesalers and tour operators that can be marked up to sell to the customer.
Repeat Business is Business that continues to return, thereby generating increased profits.
Tourism Component is A single travel component. Grouped together tour components form a package.
'; questions[10]='ATEC is~Australian Tourism Export Council formerly known as ITOA.~Advertising and promotions, aimed at consumer and trade, designed to build awareness and desire to travel to a particular location.~Business variations across the seasons.~Detailed description of a traveller\'s journey as shown on their tickets; can also include accommodation and other pre-arranged activities.~A travel component (room or seat) allotted to a wholesaler so they can sell, and confirm the booking, directly with the client.~A~1~1~ ATEC is Australian Tourism Export Council formerly known as ITOA.
Destination Marketing is Advertising and promotions, aimed at consumer and trade, designed to build awareness and desire to travel to a particular location.
Free Sell is A travel component (room or seat) allotted to a wholesaler so they can sell, and confirm the booking, directly with the client.
Itinerary is Detailed description of a traveller\'s journey as shown on their tickets; can also include accommodation and other pre-arranged activities.
Seasonality is Business variations across the seasons.
'; questions[11]='ATLAS is~Computer/reservation system used by some travel agents.~Costs of goods that vary when purchased eg fuel and food.~A single travel component. Grouped together tour components form a package.~Estimated time of arrival.~A limited number of rooms or seats available to wholesalers to free sell.~A~1~1~ Allotment is A limited number of rooms or seats available to wholesalers to free sell.
ATLAS is Computer/reservation system used by some travel agents.
ETA is Estimated time of arrival.
Room Allocation is A limited number of rooms or seats available to wholesalers to free sell.
Tourism Component is A single travel component. Grouped together tour components form a package.
Variable Costs is Costs of goods that vary when purchased eg fuel and food.
'; questions[12]='Attendance is~Building Marketing and promotional programs designed to increase attendance at conventions, trade shows, meetings, and events.~An individual or company that sells tour packages and tour product to travel agents.~Suppliers of tourist services and products.~An assessment tour of a destination or facility by a meeting planner~Confirmation slip, advice notice or pre-payment instrument that is exchanged for the travel service.~A~1~1~ Attendance is Building Marketing and promotional programs designed to increase attendance at conventions, trade shows, meetings, and events.
Providers is Suppliers of tourist services and products.
Site Inspection is An assessment tour of a destination or facility by a meeting planner
Tour Wholesaler is An individual or company that sells tour packages and tour product to travel agents.
Voucher is Confirmation slip, advice notice or pre-payment instrument that is exchanged for the travel service.
'; questions[13]='Attraction is~A man-made or natural facility, location or activity that offers an item or items of specific interest.~Business variations across the seasons.~The percentage of people within a specific target audience reached by an advertising campaign.~Involves the use of structured questions in order to provide uniform results which are representative of the desired population.~Organised trips for travel writers for the purpose of assisting them in developing stories about tourist destinations. Often journalists travel independently, though with the assistance of a state tourism office.~A~1~1~ Attraction is A man-made or natural facility, location or activity that offers an item or items of specific interest.
Media Visits is Organised trips for travel writers for the purpose of assisting them in developing stories about tourist destinations. Often journalists travel independently, though with the assistance of a state tourism office.
Quantitative Research is Involves the use of structured questions in order to provide uniform results which are representative of the desired population.
Reach is The percentage of people within a specific target audience reached by an advertising campaign.
Seasonality is Business variations across the seasons.
'; questions[14]='Average rate per room occupied is~A very useful statistic that is calculated by dividing total sales of rooms during a set period by the total number of rooms occupied during that period.~The division of the total market into groups of customers with common characteristics.~Organised free trips for travel agents, tour operators, tour wholesalers or journalists~Bureau of Tourism Research now part of Tourism Australia (now known as TRA).~Central Booking Office.~A~1~1~ Average rate per room occupied is A very useful statistic that is calculated by dividing total sales of rooms during a set period by the total number of rooms occupied during that period.
BTR is Bureau of Tourism Research now part of Tourism Australia (now known as TRA).
CBO is Central Booking Office.
Familiarisation Tours is Organised free trips for travel agents, tour operators, tour wholesalers or journalists
Market Segmentation is The division of the total market into groups of customers with common characteristics.
'; questions[15]='AVIC is~Accredited Visitor Information Centre.~Confirmation slip, advice notice or pre-payment instrument that is exchanged for the travel service.~A destination to provide information and sometimes bookings for accommodation, tours, activities and events for visitors to the area.~A fixed price saleable travel product that makes it easy for a traveller to buy and enjoy a destination or several destinations.~A customer with a reservation at a restaurant, hotel etc who fails to show up and does not cancel.~A~1~1~ AVIC is Accredited Visitor Information Centre.
No Show is A customer with a reservation at a restaurant, hotel etc who fails to show up and does not cancel.
Package is A fixed price saleable travel product that makes it easy for a traveller to buy and enjoy a destination or several destinations.
Visitor Information Centre is A destination to provide information and sometimes bookings for accommodation, tours, activities and events for visitors to the area.
Voucher is Confirmation slip, advice notice or pre-payment instrument that is exchanged for the travel service.
'; questions[16]='B & B is~Bed and Breakfast facility (usually not more than six rooms).~Negotiated hotel rate for convention, trade show, meeting, tour or incentive groups.~Marketing a destination, product or service to consumers and the trade outside of Australia.~Australian Tourism Exchange. Australia\'s largest international tourism trade show for inbound operators, co-ordinated by Tourism Australia.~Central Booking Office.~A~1~1~ ATE is Australian Tourism Exchange. Australia\'s largest international tourism trade show for inbound operators, co-ordinated by Tourism Australia.
B & B is Bed and Breakfast facility (usually not more than six rooms).
CBO is Central Booking Office.
Group Rate is Negotiated hotel rate for convention, trade show, meeting, tour or incentive groups.
International Marketing is Marketing a destination, product or service to consumers and the trade outside of Australia.
'; questions[17]='Bed Tax is~A tax added to the price of a hotel room.~A hotel, resort, attraction, city, region or state.~The rate provided to wholesalers and tour operators that can be marked up to sell to the customer.~International Air Transport Association.~The collective term for tour operators, wholesalers and travel agents, also known as Travel Trade.~A~1~1~ Bed Tax is A tax added to the price of a hotel room.
Destination is A hotel, resort, attraction, city, region or state.
IATA is International Air Transport Association.
Nett Rate is The rate provided to wholesalers and tour operators that can be marked up to sell to the customer.
Travel Industry is The collective term for tour operators, wholesalers and travel agents, also known as Travel Trade.
'; questions[18]='Benchmarking is~Comparing results with similar tourism businesses or assessing the business against an industry average.~A package tour operator, wholesaler or travel agency that primarily organises, packages and sells incentive travel.~Estimated time of departure.~Involves the use of structured questions in order to provide uniform results which are representative of the desired population.~A tax added to the price of a hotel room.~A~1~1~ Bed Tax is A tax added to the price of a hotel room.
Benchmarking is Comparing results with similar tourism businesses or assessing the business against an industry average.
ETD is Estimated time of departure.
Incentive House is A package tour operator, wholesaler or travel agency that primarily organises, packages and sells incentive travel.
Quantitative Research is Involves the use of structured questions in order to provide uniform results which are representative of the desired population.
'; questions[19]='BEC is~Business Enterprise Centre.~A man-made or natural facility, location or activity that offers an item or items of specific interest.~Australian Institute of Travel and Tourism.~A member of the travel trade who reserves room blocks from accommodation or co-ordinates the development of a travel product.~A limited number of rooms or seats available to wholesalers to free sell.~A~1~1~ AITT is Australian Institute of Travel and Tourism.
Allotment is A limited number of rooms or seats available to wholesalers to free sell.
Attraction is A man-made or natural facility, location or activity that offers an item or items of specific interest.
BEC is Business Enterprise Centre.
Buyer is A member of the travel trade who reserves room blocks from accommodation or co-ordinates the development of a travel product.
Room Allocation is A limited number of rooms or seats available to wholesalers to free sell.
'; questions[20]='BLIS is~Business Licence Information Service.~Suppliers of tourist services and products.~paid to secure a reservation.~A man-made or natural facility, location or activity that offers an item or items of specific interest.~An independent firm or organisation which works with a tourism office by providing cash or inkind contributions to expand the marketing impact of the tourism office\'s program.~A~1~1~ Attraction is A man-made or natural facility, location or activity that offers an item or items of specific interest.
BLIS is Business Licence Information Service.
Co-operative Partner is An independent firm or organisation which works with a tourism office by providing cash or inkind contributions to expand the marketing impact of the tourism office\'s program.
Deposit Money is paid to secure a reservation.
Providers is Suppliers of tourist services and products.
'; questions[21]='Block Booking is~Hotel rooms held without deposit.~Australian Federation of Travel Agents.~A news article or feature story written by the subject of the story for delivery and potential placement in the media.~The advance booking of a travel product or component.~Business variations across the seasons.~A~1~1~ AFTA is Australian Federation of Travel Agents.
Block Booking is Hotel rooms held without deposit.
Press/Media Release is A news article or feature story written by the subject of the story for delivery and potential placement in the media.
Reservation is The advance booking of a travel product or component.
Seasonality is Business variations across the seasons.
'; questions[22]='Booked is~Hotel rooms, airline tickets or other travel services held for a specific client.~A very useful statistic that is calculated by dividing total sales of rooms during a set period by the total number of rooms occupied during that period.~International Air Transport Association.~Those businesses that provide industry products like accommodation, transportation, car rentals, restaurants and attractions.~An assessment tour of a destination or facility by a meeting planner~A~1~1~ Average rate per room occupied is A very useful statistic that is calculated by dividing total sales of rooms during a set period by the total number of rooms occupied during that period.
Booked is Hotel rooms, airline tickets or other travel services held for a specific client.
IATA is International Air Transport Association.
Site Inspection is An assessment tour of a destination or facility by a meeting planner
Suppliers is Those businesses that provide industry products like accommodation, transportation, car rentals, restaurants and attractions.
'; questions[23]='Booking is~Term used to refer to a completed sale by a destination, convention centre, facility, hotel or supplier (ie convention, meeting, trade show or group business booking).~A percentage indicating the number of bed nights sold (compared to the number available) in a hotel, resort, motel or destination.~Australian Bureau of Statistics.~Another term for travel agents who sell travel products directly to consumers.~The division of the total market into groups of customers with common characteristics.~A~1~1~ ABS is Australian Bureau of Statistics.
Booking is Term used to refer to a completed sale by a destination, convention centre, facility, hotel or supplier (ie convention, meeting, trade show or group business booking).
Market Segmentation is The division of the total market into groups of customers with common characteristics.
Occupancy Rate is A percentage indicating the number of bed nights sold (compared to the number available) in a hotel, resort, motel or destination.
Retailer is Another term for travel agents who sell travel products directly to consumers.
'; questions[24]='BTR is~Bureau of Tourism Research now part of Tourism Australia (now known as TRA).~Roads and Traffic Authority.~The percentage of people within a specific target audience reached by an advertising campaign.~See press release.~Bed and Breakfast facility (usually not more than six rooms).~A~1~1~ B & B is Bed and Breakfast facility (usually not more than six rooms).
BTR is Bureau of Tourism Research now part of Tourism Australia (now known as TRA).
Media Release is See press release.
Reach is The percentage of people within a specific target audience reached by an advertising campaign.
RTA is Roads and Traffic Authority.
'; questions[25]='Business Travel is~Travel for commercial, governmental or educational purposes with leisure as a secondary motivation.~Australian Tourist Commission now part of Tourism Australia.~Accredited Visitor Information Centre.~Local tourism marketing organisations specialising in developing conventions, meetings, conferences and visitation to a city or region.~The process of keeping track of available tourism product.~A~1~1~ ATC is Australian Tourist Commission now part of Tourism Australia.
AVIC is Accredited Visitor Information Centre.
Business Travel is Travel for commercial, governmental or educational purposes with leisure as a secondary motivation.
Convention and Visitors Bureau is Local tourism marketing organisations specialising in developing conventions, meetings, conferences and visitation to a city or region.
Inventory is The process of keeping track of available tourism product.
'; questions[26]='Buyer is~A member of the travel trade who reserves room blocks from accommodation or co-ordinates the development of a travel product.~An individual who arranges travel for individuals or groups.~Overseas travellers coming to Australia.~All the tickets and vouchers that are sent to agents by a wholesaler.~The owner and/or manager of the product.~A~1~1~ Buyer is A member of the travel trade who reserves room blocks from accommodation or co-ordinates the development of a travel product.
Documentation is All the tickets and vouchers that are sent to agents by a wholesaler.
Inbound Travellers is Overseas travellers coming to Australia.
Operator is The owner and/or manager of the product.
Travel Agent is An individual who arranges travel for individuals or groups.
'; questions[27]='Carriers is~Recognised transport operators eg bus, ship or air.~paid to secure a reservation.~Group travel in which a previously organised group travels together, usually on a custom itinerary.~Bed and Breakfast facility (usually not more than six rooms).~Australian Federation of Travel Agents.~A~1~1~ AFTA is Australian Federation of Travel Agents.
B & B is Bed and Breakfast facility (usually not more than six rooms).
Carriers is Recognised transport operators eg bus, ship or air.
Charter Group is Group travel in which a previously organised group travels together, usually on a custom itinerary.
Deposit Money is paid to secure a reservation.
'; questions[28]='CBO is~Central Booking Office.~Free of charge.~Another term for travel agents who sell travel products directly to consumers.~A guest is pre-assigned a room by the property to be available upon arrival.~A destination to provide information and sometimes bookings for accommodation, tours, activities and events for visitors to the area.~A~1~1~ CBO is Central Booking Office.
FOC is Free of charge.
Pre-Registration is A guest is pre-assigned a room by the property to be available upon arrival.
Retailer is Another term for travel agents who sell travel products directly to consumers.
Visitor Information Centre is A destination to provide information and sometimes bookings for accommodation, tours, activities and events for visitors to the area.
'; questions[29]='Chambers of Commerce is~Chambers of Commerce serve as an advocate for the community and business as well as a resource for consumers and businesses.~Do not vary and include costs that the operator has no control over eg rates, licences etc.~A hotel, resort, attraction, city, region or state.~The brochure produced by a wholesaler that extends for a full year period.~Computer/reservation system used by some travel agents.~A~1~1~ ATLAS is Computer/reservation system used by some travel agents.
Chambers of Commerce is Chambers of Commerce serve as an advocate for the community and business as well as a resource for consumers and businesses.
Destination is A hotel, resort, attraction, city, region or state.
Fixed Costs is Do not vary and include costs that the operator has no control over eg rates, licences etc.
Mainstream Brochure is The brochure produced by a wholesaler that extends for a full year period.
'; questions[30]='Charter Group is~Group travel in which a previously organised group travels together, usually on a custom itinerary.~Bureau of Tourism Research now part of Tourism Australia (now known as TRA).~The mix of media (radio, print, television, direct marketing, etc) to bring your product to the attention of consumers.~Exhibition of tourism goods and services to the industry.~The collective term for tour operators, wholesalers and travel agents, also known as Travel Trade.~A~1~1~ BTR is Bureau of Tourism Research now part of Tourism Australia (now known as TRA).
Charter Group is Group travel in which a previously organised group travels together, usually on a custom itinerary.
Marketing Mix is The mix of media (radio, print, television, direct marketing, etc) to bring your product to the attention of consumers.
Trade Show is Exhibition of tourism goods and services to the industry.
Travel Industry is The collective term for tour operators, wholesalers and travel agents, also known as Travel Trade.
'; questions[31]='Commissions is~A percentage of the total product cost paid to travel agents for selling the product to the consumer.~Business that continues to return, thereby generating increased profits.~A member of the travel trade who reserves room blocks from accommodation or co-ordinates the development of a travel product.~Australian Bureau of Statistics.~The same as a tourist, however they have a less fixed itinerary.~A~1~1~ ABS is Australian Bureau of Statistics.
Buyer is A member of the travel trade who reserves room blocks from accommodation or co-ordinates the development of a travel product.
Commissions is A percentage of the total product cost paid to travel agents for selling the product to the consumer.
Repeat Business is Business that continues to return, thereby generating increased profits.
Traveller is The same as a tourist, however they have a less fixed itinerary.
'; questions[32]='Complimentary is~No charge is made for the item or service offered.~Refers to any product or service that is bought by or sold to consumers of trade including accommodation, attractions, events, restaurants, transportation, etc.~Recognised transport operators eg bus, ship or air.~Bed and Breakfast facility (usually not more than six rooms).~The accommodation rate quoted to the public.~A~1~1~ B & B is Bed and Breakfast facility (usually not more than six rooms).
Carriers is Recognised transport operators eg bus, ship or air.
Complimentary is No charge is made for the item or service offered.
Gross Rate is The accommodation rate quoted to the public.
Rack Rate is The accommodation rate quoted to the public.
Travel Product is Refers to any product or service that is bought by or sold to consumers of trade including accommodation, attractions, events, restaurants, transportation, etc.
'; questions[33]='Convention and Visitors Bureau is~Local tourism marketing organisations specialising in developing conventions, meetings, conferences and visitation to a city or region.~Overseas travellers coming to Australia.~A limited number of rooms or seats available to wholesalers to free sell.~The same as a tourist however they are usually staying in private homes and their principal reason for travel is to visit friends or relatives.~Government Statutory Authority responsible for international and domestic tourism marketing and research and forecasts for the sector.~A~1~1~ Allotment is A limited number of rooms or seats available to wholesalers to free sell.
Convention and Visitors Bureau is Local tourism marketing organisations specialising in developing conventions, meetings, conferences and visitation to a city or region.
Inbound Travellers is Overseas travellers coming to Australia.
Room Allocation is A limited number of rooms or seats available to wholesalers to free sell.
Tourism Australia is Government Statutory Authority responsible for international and domestic tourism marketing and research and forecasts for the sector.
Visiting Friends and Relatives is The same as a tourist however they are usually staying in private homes and their principal reason for travel is to visit friends or relatives.
'; questions[34]='Conversion Study is~Research study to analyse whether advertising respondents actually were converted to travellers as a result of advertising and follow-up material.~An educational session in which travel agents, tour operators, tour wholesalers or other members of the travel trade congregate to receive briefings about tourism destinations.~The percentage of business within a market category.~Australian Federation of Travel Agents.~A customer with a reservation at a restaurant, hotel etc who fails to show up and does not cancel.~A~1~1~ AFTA is Australian Federation of Travel Agents.
Conversion Study is Research study to analyse whether advertising respondents actually were converted to travellers as a result of advertising and follow-up material.
Market Share is The percentage of business within a market category.
No Show is A customer with a reservation at a restaurant, hotel etc who fails to show up and does not cancel.
Sales Seminar is An educational session in which travel agents, tour operators, tour wholesalers or other members of the travel trade congregate to receive briefings about tourism destinations.
'; questions[35]='Co-op Advertising is~Advertising funded by two or more destinations and/or suppliers.~A major airport, rail or bus centre through which tourists and travellers enter from outside the region.~Each diner at a restaurant.~An independent firm or organisation which works with a tourism office by providing cash or inkind contributions to expand the marketing impact of the tourism office\'s program.~Pacific Asia Travel Association.~A~1~1~ Co-op Advertising is Advertising funded by two or more destinations and/or suppliers.
Co-operative Partner is An independent firm or organisation which works with a tourism office by providing cash or inkind contributions to expand the marketing impact of the tourism office\'s program.
Cover is Each diner at a restaurant.
Gateway is A major airport, rail or bus centre through which tourists and travellers enter from outside the region.
PATA is Pacific Asia Travel Association.
'; questions[36]='Co-operative Marketing is~Marketing programs involving two or more participating companies, institutions or organisations.~Someone who leaves their own area (usually going a distance of a minimum of 50 to 100 kilometres) and stays overnight.~The percentage of people within a specific target audience reached by an advertising campaign.~Bed and Breakfast facility (usually not more than six rooms).~The total number of travellers within a market category.~A~1~1~ B & B is Bed and Breakfast facility (usually not more than six rooms).
Co-operative Marketing is Marketing programs involving two or more participating companies, institutions or organisations.
Market Volume is The total number of travellers within a market category.
Reach is The percentage of people within a specific target audience reached by an advertising campaign.
Tourist is Someone who leaves their own area (usually going a distance of a minimum of 50 to 100 kilometres) and stays overnight.
'; questions[37]='Co-operative Partner is~An independent firm or organisation which works with a tourism office by providing cash or inkind contributions to expand the marketing impact of the tourism office\'s program.~An individual who arranges travel for individuals or groups.~Rate of fare quoted and published by a travel industry supplier.~These travellers travel independently, not in a group, usually by rental car or public transport.~room in a hotel, motel, B&B or cabin etc.~A~1~1~ Co-operative Partner is An independent firm or organisation which works with a tourism office by providing cash or inkind contributions to expand the marketing impact of the tourism office\'s program.
FIT (Free Independent Traveller) is These travellers travel independently, not in a group, usually by rental car or public transport.
Share is room in a hotel, motel, B&B or cabin etc.
Tariff is Rate of fare quoted and published by a travel industry supplier.
Travel Agent is An individual who arranges travel for individuals or groups.
'; questions[38]='Cost Benefit Analysis is~A comparison between costs and benefits.~Contains a mission statement, situation analysis, marketing objectives, strategies, tactics and programs of monitoring and control.~A marketing term used to describe the physical means by which a product or service is made known to customers.~Another term for travel agents who sell travel products directly to consumers.~A limited number of rooms or seats available to wholesalers to free sell.~A~1~1~ Allotment is A limited number of rooms or seats available to wholesalers to free sell.
Cost Benefit Analysis is A comparison between costs and benefits.
Distribution is A marketing term used to describe the physical means by which a product or service is made known to customers.
Marketing Plan is Contains a mission statement, situation analysis, marketing objectives, strategies, tactics and programs of monitoring and control.
Retailer is Another term for travel agents who sell travel products directly to consumers.
Room Allocation is A limited number of rooms or seats available to wholesalers to free sell.
'; questions[39]='Cover is~Each diner at a restaurant.~A comparison between costs and benefits.~between peak and off peak periods when business is stronger, but has room for growth.~The brochure produced by a wholesaler that extends for a full year period.~Business variations across the seasons.~A~1~1~ Cost Benefit Analysis is A comparison between costs and benefits.
Cover is Each diner at a restaurant.
Mainstream Brochure is The brochure produced by a wholesaler that extends for a full year period.
Seasonality is Business variations across the seasons.
Shoulder Period is between peak and off peak periods when business is stronger, but has room for growth.
'; questions[40]='CRS is~Central Reservations System.~Estimated time of arrival.~Bureau of Tourism Research now part of Tourism Australia (now known as TRA).~The sustainable competitive edge that the product has over other products.~Someone who leaves their own area (usually going a distance of a minimum of 50 to 100 kilometres) and stays overnight.~A~1~1~ BTR is Bureau of Tourism Research now part of Tourism Australia (now known as TRA).
CRS is Central Reservations System.
ETA is Estimated time of arrival.
Tourist is Someone who leaves their own area (usually going a distance of a minimum of 50 to 100 kilometres) and stays overnight.
Unique Selling Proposition is The sustainable competitive edge that the product has over other products.
'; questions[41]='Demographic Profile is~Personal information about customers used to understand their buying or selling preferences, e.g. age, income, gender.~Business Licence Information Service.~A destination to provide information and sometimes bookings for accommodation, tours, activities and events for visitors to the area.~The same as a tourist however they are usually staying in private homes and their principal reason for travel is to visit friends or relatives.~Tourist Attractions and Signposting Assessment Committee.~A~1~1~ BLIS is Business Licence Information Service.
Demographic Profile is Personal information about customers used to understand their buying or selling preferences, e.g. age, income, gender.
TASAC is Tourist Attractions and Signposting Assessment Committee.
Visiting Friends and Relatives is The same as a tourist however they are usually staying in private homes and their principal reason for travel is to visit friends or relatives.
Visitor Information Centre is A destination to provide information and sometimes bookings for accommodation, tours, activities and events for visitors to the area.
'; questions[42]='Deposit Money is~paid to secure a reservation.~The division of the total market into groups of customers with common characteristics.~A paid advertisement in the print media that resembles a story or editorial comment.~Passengers.~Business Enterprise Centre.~A~1~1~ Advertorial is A paid advertisement in the print media that resembles a story or editorial comment.
BEC is Business Enterprise Centre.
Deposit Money is paid to secure a reservation.
Market Segmentation is The division of the total market into groups of customers with common characteristics.
PAX is Passengers.
'; questions[43]='Destination is~A hotel, resort, attraction, city, region or state.~The accommodation rate quoted to the public.~Involves the use of structured questions in order to provide uniform results which are representative of the desired population.~Travel offered as a reward for top performance and the business that develops, markets and operates these programs.~A travel agent.~A~1~1~ Destination is A hotel, resort, attraction, city, region or state.
Gross Rate is The accommodation rate quoted to the public.
Incentive Travel is Travel offered as a reward for top performance and the business that develops, markets and operates these programs.
Quantitative Research is Involves the use of structured questions in order to provide uniform results which are representative of the desired population.
Rack Rate is The accommodation rate quoted to the public.
Retail Agent is A travel agent.
'; questions[44]='Destination Marketing is~Advertising and promotions, aimed at consumer and trade, designed to build awareness and desire to travel to a particular location.~Computerised systems used by travel agencies offering airline, hotel, car rental and tours to determine availability and arrange bookings.~Internationale Tourismus Borse, the International Tourism Exchange held in Berlin.~Estimated time of arrival.~Regional Tourism Organisation.~A~1~1~ Destination Marketing is Advertising and promotions, aimed at consumer and trade, designed to build awareness and desire to travel to a particular location.
ETA is Estimated time of arrival.
ITB is Internationale Tourismus Borse, the International Tourism Exchange held in Berlin.
Reservation Systems is Computerised systems used by travel agencies offering airline, hotel, car rental and tours to determine availability and arrange bookings.
RTO is Regional Tourism Organisation.
'; questions[45]='Discounted Fare is~Negotiated air fare for convention, trade show, meeting, group and corporate travel.~Costs of goods that vary when purchased eg fuel and food.~Travel offered as a reward for top performance and the business that develops, markets and operates these programs.~A travel agent.~Special bonus commission for reaching pre-determined levels of sales over and above the normal average net commissions paid.~A~1~1~ Discounted Fare is Negotiated air fare for convention, trade show, meeting, group and corporate travel.
Incentive Travel is Travel offered as a reward for top performance and the business that develops, markets and operates these programs.
Override Commission is Special bonus commission for reaching pre-determined levels of sales over and above the normal average net commissions paid.
Retail Agent is A travel agent.
Variable Costs is Costs of goods that vary when purchased eg fuel and food.
'; questions[46]='Discretionary Costs is~Costs over which an operator has control, e.g. salaries, marketing, training.~Annual Trade Show where wholesalers present their products to travel agents.~The individuals and organisations who are potentially involved in developing policy, strategy, initiatives and decision-making.~A facility or landmark which is visually synonymous with a destination.~A destination to provide information and sometimes bookings for accommodation, tours, activities and events for visitors to the area.~A~1~1~ Discretionary Costs is Costs over which an operator has control, e.g. salaries, marketing, training.
Icon is A facility or landmark which is visually synonymous with a destination.
Stakeholders is The individuals and organisations who are potentially involved in developing policy, strategy, initiatives and decision-making.
Talkabout is Annual Trade Show where wholesalers present their products to travel agents.
Visitor Information Centre is A destination to provide information and sometimes bookings for accommodation, tours, activities and events for visitors to the area.
'; questions[47]='Distribution is~A marketing term used to describe the physical means by which a product or service is made known to customers.~An independent firm or organisation which works with a tourism office by providing cash or inkind contributions to expand the marketing impact of the tourism office\'s program.~A percentage of the total product cost paid to travel agents for selling the product to the consumer.~Annual Trade Show where wholesalers present their products to travel agents.~The time of year when tourist activity and rates are at their lowest.~A~1~1~ Commissions is A percentage of the total product cost paid to travel agents for selling the product to the consumer.
Co-operative Partner is An independent firm or organisation which works with a tourism office by providing cash or inkind contributions to expand the marketing impact of the tourism office\'s program.
Distribution is A marketing term used to describe the physical means by which a product or service is made known to customers.
Low Season is The time of year when tourist activity and rates are at their lowest.
Talkabout is Annual Trade Show where wholesalers present their products to travel agents.
'; questions[48]='Direct Bookings is~Reservations made directly with the operator.~An educational session in which travel agents, tour operators, tour wholesalers or other members of the travel trade congregate to receive briefings about tourism destinations.~A customer with a reservation at a restaurant, hotel etc who fails to show up and does not cancel.~Travel for commercial, governmental or educational purposes with leisure as a secondary motivation.~Australian Tourism Export Council formerly known as ITOA.~A~1~1~ ATEC is Australian Tourism Export Council formerly known as ITOA.
Business Travel is Travel for commercial, governmental or educational purposes with leisure as a secondary motivation.
Direct Bookings is Reservations made directly with the operator.
No Show is A customer with a reservation at a restaurant, hotel etc who fails to show up and does not cancel.
Sales Seminar is An educational session in which travel agents, tour operators, tour wholesalers or other members of the travel trade congregate to receive briefings about tourism destinations.
'; questions[49]='Documentation is~All the tickets and vouchers that are sent to agents by a wholesaler.~An assessment tour of a destination or facility by a meeting planner~Agents with a formal arrangement with a wholesaler who prefers to use their product.~The time of year when tourist activity and rates charged are normally at their highest.~The number of times an advertisement appears during a given campaign.~A~1~1~ Documentation is All the tickets and vouchers that are sent to agents by a wholesaler.
Frequency is The number of times an advertisement appears during a given campaign.
High Season is The time of year when tourist activity and rates charged are normally at their highest.
Preferred Agents is Agents with a formal arrangement with a wholesaler who prefers to use their product.
Site Inspection is An assessment tour of a destination or facility by a meeting planner
'; questions[50]='Domestic Market is~Australians travelling within their own country.~Chambers of Commerce serve as an advocate for the community and business as well as a resource for consumers and businesses.~The same as a tourist, however they have a less fixed itinerary.~Internationale Tourismus Borse, the International Tourism Exchange held in Berlin.~The intrastate market.~A~1~1~ Chambers of Commerce is Chambers of Commerce serve as an advocate for the community and business as well as a resource for consumers and businesses.
Domestic Market is Australians travelling within their own country.
ITB is Internationale Tourismus Borse, the International Tourism Exchange held in Berlin.
Local Market is The intrastate market.
Traveller is The same as a tourist, however they have a less fixed itinerary.
'; questions[51]='ETA is~Estimated time of arrival.~Leisure and other travel including travel for business, medical care, education, etc. All tourism is travel, but not all travel is tourism.~A tax added to the price of a hotel room.~Australian Tourism Exchange. Australia\'s largest international tourism trade show for inbound operators, co-ordinated by Tourism Australia.~A scheme designed to ensure continuous provision of quality service and product by tourism operators.~A~1~1~ ATE is Australian Tourism Exchange. Australia\'s largest international tourism trade show for inbound operators, co-ordinated by Tourism Australia.
Bed Tax is A tax added to the price of a hotel room.
ETA is Estimated time of arrival.
Tourism Accreditation is A scheme designed to ensure continuous provision of quality service and product by tourism operators.
Travel is Leisure and other travel including travel for business, medical care, education, etc. All tourism is travel, but not all travel is tourism.
'; questions[52]='ETD is~Estimated time of departure.~Local tourism marketing organisations specialising in developing conventions, meetings, conferences and visitation to a city or region.~The time of year when tourist activity and rates are at their lowest.~The accommodation rate quoted to the public.~A very useful statistic that is calculated by dividing total sales of rooms during a set period by the total number of rooms occupied during that period.~A~1~1~ Average rate per room occupied is A very useful statistic that is calculated by dividing total sales of rooms during a set period by the total number of rooms occupied during that period.
Convention and Visitors Bureau is Local tourism marketing organisations specialising in developing conventions, meetings, conferences and visitation to a city or region.
ETD is Estimated time of departure.
Gross Rate is The accommodation rate quoted to the public.
Low Season is The time of year when tourist activity and rates are at their lowest.
Rack Rate is The accommodation rate quoted to the public.
'; questions[53]='Familiarisation Tours is~Organised free trips for travel agents, tour operators, tour wholesalers or journalists~Business Licence Information Service.~The individuals and organisations who are potentially involved in developing policy, strategy, initiatives and decision-making.~A limited number of rooms or seats available to wholesalers to free sell.~Business that continues to return, thereby generating increased profits.~A~1~1~ Allotment is A limited number of rooms or seats available to wholesalers to free sell.
BLIS is Business Licence Information Service.
Familiarisation Tours is Organised free trips for travel agents, tour operators, tour wholesalers or journalists
Repeat Business is Business that continues to return, thereby generating increased profits.
Room Allocation is A limited number of rooms or seats available to wholesalers to free sell.
Stakeholders is The individuals and organisations who are potentially involved in developing policy, strategy, initiatives and decision-making.
'; questions[54]='Feasibility Study is~A technique used to assess the financial potential of a proposed development.~Computer/reservation system used by some travel agents.~Exhibition of tourism goods and services to the industry.~Roads and Traffic Authority.~The accommodation rate quoted to the public.~A~1~1~ ATLAS is Computer/reservation system used by some travel agents.
Feasibility Study is A technique used to assess the financial potential of a proposed development.
Gross Rate is The accommodation rate quoted to the public.
Rack Rate is The accommodation rate quoted to the public.
RTA is Roads and Traffic Authority.
Trade Show is Exhibition of tourism goods and services to the industry.
'; questions[55]='Feature is~An article in a travel publication or a characteristic of a service or product, eg price,convenience, safety or quality.~Bed and Breakfast facility (usually not more than six rooms).~The owner and/or manager of the product.~Hotel rooms, airline tickets or other travel services held for a specific client.~Reservations made directly with the operator.~A~1~1~ B & B is Bed and Breakfast facility (usually not more than six rooms).
Booked is Hotel rooms, airline tickets or other travel services held for a specific client.
Direct Bookings is Reservations made directly with the operator.
Feature is An article in a travel publication or a characteristic of a service or product, eg price,convenience, safety or quality.
Operator is The owner and/or manager of the product.
'; questions[56]='FIT (Free Independent Traveller) is~These travellers travel independently, not in a group, usually by rental car or public transport.~Recognised transport operators eg bus, ship or air.~The number of times an advertisement appears during a given campaign.~A paid advertisement in the print media that resembles a story or editorial comment.~A percentage indicating the number of bed nights sold (compared to the number available) in a hotel, resort, motel or destination.~A~1~1~ Advertorial is A paid advertisement in the print media that resembles a story or editorial comment.
Carriers is Recognised transport operators eg bus, ship or air.
FIT (Free Independent Traveller) is These travellers travel independently, not in a group, usually by rental car or public transport.
Frequency is The number of times an advertisement appears during a given campaign.
Occupancy Rate is A percentage indicating the number of bed nights sold (compared to the number available) in a hotel, resort, motel or destination.
'; questions[57]='Fixed Costs is~Do not vary and include costs that the operator has no control over eg rates, licences etc.~Group travel where individuals purchase a group package in which they will travel with others along a pre-set itinerary.~Computerised systems used by travel agencies offering airline, hotel, car rental and tours to determine availability and arrange bookings.~Another term for travel agents who sell travel products directly to consumers.~An article in a travel publication or a characteristic of a service or product, eg price,convenience, safety or quality.~A~1~1~ Feature is An article in a travel publication or a characteristic of a service or product, eg price,convenience, safety or quality.
Fixed Costs is Do not vary and include costs that the operator has no control over eg rates, licences etc.
GIT (Group Independent Travel) is Group travel where individuals purchase a group package in which they will travel with others along a pre-set itinerary.
Reservation Systems is Computerised systems used by travel agencies offering airline, hotel, car rental and tours to determine availability and arrange bookings.
Retailer is Another term for travel agents who sell travel products directly to consumers.
'; questions[58]='Fly/Drive is~A package tour concept that includes a minimum of round-trip or one-way air travel and rental car to the destination.~Marketing programs involving two or more participating companies, institutions or organisations.~Government Statutory Authority responsible for international and domestic tourism marketing and research and forecasts for the sector.~Free of charge.~A hotel, motel, inn, lodge or other accommodation facility as well as tour, attraction or activity.~A~1~1~ Co-operative Marketing is Marketing programs involving two or more participating companies, institutions or organisations.
Fly/Drive is A package tour concept that includes a minimum of round-trip or one-way air travel and rental car to the destination.
FOC is Free of charge.
Product is A hotel, motel, inn, lodge or other accommodation facility as well as tour, attraction or activity.
Tourism Australia is Government Statutory Authority responsible for international and domestic tourism marketing and research and forecasts for the sector.
'; questions[59]='FOC is~Free of charge.~Do not vary and include costs that the operator has no control over eg rates, licences etc.~The number of times an advertisement appears during a given campaign.~The same as a tourist, however they have a less fixed itinerary.~Lower than the rack rate.~A~1~1~ Fixed Costs is Do not vary and include costs that the operator has no control over eg rates, licences etc.
FOC is Free of charge.
Frequency is The number of times an advertisement appears during a given campaign.
Standby Rate is Lower than the rack rate.
Traveller is The same as a tourist, however they have a less fixed itinerary.
'; questions[60]='Frequency is~The number of times an advertisement appears during a given campaign.~A marketing term used to describe the physical means by which a product or service is made known to customers.~A technique used to assess the financial potential of a proposed development.~Group travel in which a previously organised group travels together, usually on a custom itinerary.~A man-made or natural facility, location or activity that offers an item or items of specific interest.~A~1~1~ Attraction is A man-made or natural facility, location or activity that offers an item or items of specific interest.
Charter Group is Group travel in which a previously organised group travels together, usually on a custom itinerary.
Distribution is A marketing term used to describe the physical means by which a product or service is made known to customers.
Feasibility Study is A technique used to assess the financial potential of a proposed development.
Frequency is The number of times an advertisement appears during a given campaign.
'; questions[61]='Free Sell is~A travel component (room or seat) allotted to a wholesaler so they can sell, and confirm the booking, directly with the client.~Those businesses that provide industry products like accommodation, transportation, car rentals, restaurants and attractions.~Advertising funded by two or more destinations and/or suppliers.~Accredited Visitor Information Centre.~Tourist Attractions and Signposting Assessment Committee.~A~1~1~ AVIC is Accredited Visitor Information Centre.
Co-op Advertising is Advertising funded by two or more destinations and/or suppliers.
Free Sell is A travel component (room or seat) allotted to a wholesaler so they can sell, and confirm the booking, directly with the client.
Suppliers is Those businesses that provide industry products like accommodation, transportation, car rentals, restaurants and attractions.
TASAC is Tourist Attractions and Signposting Assessment Committee.
'; questions[62]='Fulfilment Servicing is~consumers and trade who request information as a result of advertising or promotional programs (e.g. brochure, website). Service often includes an 1800 number, sales staff and distribution of materials.~Refers to any product or service that is bought by or sold to consumers of trade including accommodation, attractions, events, restaurants, transportation, etc.~A limited number of rooms or seats available to wholesalers to free sell.~The number of times an advertisement appears during a given campaign.~The percentage of business within a market category.~A~1~1~ Allotment is A limited number of rooms or seats available to wholesalers to free sell.
Frequency is The number of times an advertisement appears during a given campaign.
Fulfilment Servicing is consumers and trade who request information as a result of advertising or promotional programs (e.g. brochure, website). Service often includes an 1800 number, sales staff and distribution of materials.
Market Share is The percentage of business within a market category.
Room Allocation is A limited number of rooms or seats available to wholesalers to free sell.
Travel Product is Refers to any product or service that is bought by or sold to consumers of trade including accommodation, attractions, events, restaurants, transportation, etc.
'; questions[63]='Galileo is~Airline reservation system.~Travel operators who work with international wholesalers packaging holidays for overseas travellers, in liaison with Australian suppliers.~A scheme designed to ensure continuous provision of quality service and product by tourism operators.~A man-made or natural facility, location or activity that offers an item or items of specific interest.~Estimated time of arrival.~A~1~1~ Attraction is A man-made or natural facility, location or activity that offers an item or items of specific interest.
ETA is Estimated time of arrival.
Galileo is Airline reservation system.
Inbound Operator is Travel operators who work with international wholesalers packaging holidays for overseas travellers, in liaison with Australian suppliers.
Tourism Accreditation is A scheme designed to ensure continuous provision of quality service and product by tourism operators.
'; questions[64]='Gateway is~A major airport, rail or bus centre through which tourists and travellers enter from outside the region.~Term used to refer to a completed sale by a destination, convention centre, facility, hotel or supplier (ie convention, meeting, trade show or group business booking).~A person or organisation that creates packages for retail travel agents.~Roads and Traffic Authority.~Advertising funded by two or more destinations and/or suppliers.~A~1~1~ Booking is Term used to refer to a completed sale by a destination, convention centre, facility, hotel or supplier (ie convention, meeting, trade show or group business booking).
Co-op Advertising is Advertising funded by two or more destinations and/or suppliers.
Gateway is A major airport, rail or bus centre through which tourists and travellers enter from outside the region.
RTA is Roads and Traffic Authority.
Wholesaler is A person or organisation that creates packages for retail travel agents.
'; questions[65]='GIT (Group Independent Travel) is~Group travel where individuals purchase a group package in which they will travel with others along a pre-set itinerary.~Central Booking Office.~The accommodation rate quoted to the public.~An educational session in which travel agents, tour operators, tour wholesalers or other members of the travel trade congregate to receive briefings about tourism destinations.~paid to secure a reservation.~A~1~1~ CBO is Central Booking Office.
Deposit Money is paid to secure a reservation.
GIT (Group Independent Travel) is Group travel where individuals purchase a group package in which they will travel with others along a pre-set itinerary.
Gross Rate is The accommodation rate quoted to the public.
Rack Rate is The accommodation rate quoted to the public.
Sales Seminar is An educational session in which travel agents, tour operators, tour wholesalers or other members of the travel trade congregate to receive briefings about tourism destinations.
'; questions[66]='Gross Rate is~The accommodation rate quoted to the public.~A news article or feature story written by the subject of the story for delivery and potential placement in the media.~Research study to analyse whether advertising respondents actually were converted to travellers as a result of advertising and follow-up material.~The percentage of business within a market category.~Australian Institute of Travel and Tourism.~A~1~1~ AITT is Australian Institute of Travel and Tourism.
Conversion Study is Research study to analyse whether advertising respondents actually were converted to travellers as a result of advertising and follow-up material.
Gross Rate is The accommodation rate quoted to the public.
Market Share is The percentage of business within a market category.
Press/Media Release is A news article or feature story written by the subject of the story for delivery and potential placement in the media.
Rack Rate is The accommodation rate quoted to the public.
'; questions[67]='Group Rate is~Negotiated hotel rate for convention, trade show, meeting, tour or incentive groups.~Arrival notification report used by wholesale agents.~Tourism Research Australia~A travel agent.~Organised trips for travel writers for the purpose of assisting them in developing stories about tourist destinations. Often journalists travel independently, though with the assistance of a state tourism office.~A~1~1~ ANR is Arrival notification report used by wholesale agents.
Group Rate is Negotiated hotel rate for convention, trade show, meeting, tour or incentive groups.
Media Visits is Organised trips for travel writers for the purpose of assisting them in developing stories about tourist destinations. Often journalists travel independently, though with the assistance of a state tourism office.
Retail Agent is A travel agent.
TRA is Tourism Research Australia
'; questions[68]='Group Travel is~A prepaid tour usually with a set itinerary and number of travellers.~Rate of fare quoted and published by a travel industry supplier.~Advertising funded by two or more destinations and/or suppliers.~Travel for commercial, governmental or educational purposes with leisure as a secondary motivation.~Packages that are specifically designed for attendees of a particular convention or meeting.~A~1~1~ Business Travel is Travel for commercial, governmental or educational purposes with leisure as a secondary motivation.
Co-op Advertising is Advertising funded by two or more destinations and/or suppliers.
Group Travel is A prepaid tour usually with a set itinerary and number of travellers.
Pre and Post Convention Tours is Packages that are specifically designed for attendees of a particular convention or meeting.
Tariff is Rate of fare quoted and published by a travel industry supplier.
'; questions[69]='GSA (General Sales Agent) is~A person who acts on behalf of a product or service for promotion and sales purposes.~Travel industry business cycles such as high or peak, low or off peak and shoulder season. Peak Primary travel season. Off Peak Period when business is slowest.~Someone who leaves their own area (usually going a distance of a minimum of 50 to 100 kilometres) and stays overnight.~A paid advertisement in the print media that resembles a story or editorial comment.~A very useful statistic that is calculated by dividing total sales of rooms during a set period by the total number of rooms occupied during that period.~A~1~1~ Advertorial is A paid advertisement in the print media that resembles a story or editorial comment.
Average rate per room occupied is A very useful statistic that is calculated by dividing total sales of rooms during a set period by the total number of rooms occupied during that period.
GSA (General Sales Agent) is A person who acts on behalf of a product or service for promotion and sales purposes.
Seasonal Travel is Travel industry business cycles such as high or peak, low or off peak and shoulder season. Peak Primary travel season. Off Peak Period when business is slowest.
Tourist is Someone who leaves their own area (usually going a distance of a minimum of 50 to 100 kilometres) and stays overnight.
'; questions[70]='High Season is~The time of year when tourist activity and rates charged are normally at their highest.~A fixed price saleable travel product that makes it easy for a traveller to buy and enjoy a destination or several destinations.~Another term for travel agents who sell travel products directly to consumers.~Special bonus commission for reaching pre-determined levels of sales over and above the normal average net commissions paid.~Advertising funded by two or more destinations and/or suppliers.~A~1~1~ Co-op Advertising is Advertising funded by two or more destinations and/or suppliers.
High Season is The time of year when tourist activity and rates charged are normally at their highest.
Override Commission is Special bonus commission for reaching pre-determined levels of sales over and above the normal average net commissions paid.
Package is A fixed price saleable travel product that makes it easy for a traveller to buy and enjoy a destination or several destinations.
Retailer is Another term for travel agents who sell travel products directly to consumers.
'; questions[71]='Hospitality Industry is~Another term for the tourism industry usually associated with hotel and restaurant operators.~Youth Hostels Association.~Rate of fare quoted and published by a travel industry supplier.~All the tickets and vouchers that are sent to agents by a wholesaler.~Australian Bureau of Statistics.~A~1~1~ ABS is Australian Bureau of Statistics.
Documentation is All the tickets and vouchers that are sent to agents by a wholesaler.
Hospitality Industry is Another term for the tourism industry usually associated with hotel and restaurant operators.
Tariff is Rate of fare quoted and published by a travel industry supplier.
YHA is Youth Hostels Association.
'; questions[72]='IATA is~International Air Transport Association.~The percentage of people within a specific target audience reached by an advertising campaign.~Regional Tourism Organisation.~Airlines advanced purchase fare.~The owner and/or manager of the product.~A~1~1~ APEX is Airlines advanced purchase fare.
IATA is International Air Transport Association.
Operator is The owner and/or manager of the product.
Reach is The percentage of people within a specific target audience reached by an advertising campaign.
RTO is Regional Tourism Organisation.
'; questions[73]='Inbound Operator is~Travel operators who work with international wholesalers packaging holidays for overseas travellers, in liaison with Australian suppliers.~A customer with a reservation at a restaurant, hotel etc who fails to show up and does not cancel.~Local tourism marketing organisations specialising in developing conventions, meetings, conferences and visitation to a city or region.~An individual who arranges travel for individuals or groups.~The mix of media (radio, print, television, direct marketing, etc) to bring your product to the attention of consumers.~A~1~1~ Convention and Visitors Bureau is Local tourism marketing organisations specialising in developing conventions, meetings, conferences and visitation to a city or region.
Inbound Operator is Travel operators who work with international wholesalers packaging holidays for overseas travellers, in liaison with Australian suppliers.
Marketing Mix is The mix of media (radio, print, television, direct marketing, etc) to bring your product to the attention of consumers.
No Show is A customer with a reservation at a restaurant, hotel etc who fails to show up and does not cancel.
Travel Agent is An individual who arranges travel for individuals or groups.
'; questions[74]='Inbound Travellers is~Overseas travellers coming to Australia.~Costs of goods that vary when purchased eg fuel and food.~Travel operators who work with international wholesalers packaging holidays for overseas travellers, in liaison with Australian suppliers.~The time of year when tourist activity and rates charged are normally at their highest.~The process of keeping track of available tourism product.~A~1~1~ High Season is The time of year when tourist activity and rates charged are normally at their highest.
Inbound Operator is Travel operators who work with international wholesalers packaging holidays for overseas travellers, in liaison with Australian suppliers.
Inbound Travellers is Overseas travellers coming to Australia.
Inventory is The process of keeping track of available tourism product.
Variable Costs is Costs of goods that vary when purchased eg fuel and food.
'; questions[75]='ITB is~Internationale Tourismus Borse, the International Tourism Exchange held in Berlin.~Business variations across the seasons.~A member of the travel trade who reserves room blocks from accommodation or co-ordinates the development of a travel product.~Advertising and promotions, aimed at consumer and trade, designed to build awareness and desire to travel to a particular location.~Australian Bureau of Statistics.~A~1~1~ ABS is Australian Bureau of Statistics.
Buyer is A member of the travel trade who reserves room blocks from accommodation or co-ordinates the development of a travel product.
Destination Marketing is Advertising and promotions, aimed at consumer and trade, designed to build awareness and desire to travel to a particular location.
ITB is Internationale Tourismus Borse, the International Tourism Exchange held in Berlin.
Seasonality is Business variations across the seasons.
'; questions[76]='Icon is~A facility or landmark which is visually synonymous with a destination.~Research which obtains in-depth, open-ended responses allowing respondents to put answers in their own words.~The intrastate market.~An individual who arranges travel for individuals or groups.~Hotel rooms held without deposit.~A~1~1~ Block Booking is Hotel rooms held without deposit.
Icon is A facility or landmark which is visually synonymous with a destination.
Local Market is The intrastate market.
Qualitative Research is Research which obtains in-depth, open-ended responses allowing respondents to put answers in their own words.
Travel Agent is An individual who arranges travel for individuals or groups.
'; questions[77]='Incentive House is~A package tour operator, wholesaler or travel agency that primarily organises, packages and sells incentive travel.~Those businesses that provide industry products like accommodation, transportation, car rentals, restaurants and attractions.~An independent firm or organisation which works with a tourism office by providing cash or inkind contributions to expand the marketing impact of the tourism office\'s program.~Building Marketing and promotional programs designed to increase attendance at conventions, trade shows, meetings, and events.~Government Statutory Authority responsible for international and domestic tourism marketing and research and forecasts for the sector.~A~1~1~ Attendance is Building Marketing and promotional programs designed to increase attendance at conventions, trade shows, meetings, and events.
Co-operative Partner is An independent firm or organisation which works with a tourism office by providing cash or inkind contributions to expand the marketing impact of the tourism office\'s program.
Incentive House is A package tour operator, wholesaler or travel agency that primarily organises, packages and sells incentive travel.
Suppliers is Those businesses that provide industry products like accommodation, transportation, car rentals, restaurants and attractions.
Tourism Australia is Government Statutory Authority responsible for international and domestic tourism marketing and research and forecasts for the sector.
'; questions[78]='Incentive Travel is~Travel offered as a reward for top performance and the business that develops, markets and operates these programs.~A hotel, resort, attraction, city, region or state.~A promotional piece that depicts a destination, accommodation or attraction and provides space for copy to be added at a later date.~Lower than the rack rate.~The same as a tourist, however they have a less fixed itinerary.~A~1~1~ Destination is A hotel, resort, attraction, city, region or state.
Incentive Travel is Travel offered as a reward for top performance and the business that develops, markets and operates these programs.
Shells is A promotional piece that depicts a destination, accommodation or attraction and provides space for copy to be added at a later date.
Standby Rate is Lower than the rack rate.
Traveller is The same as a tourist, however they have a less fixed itinerary.
'; questions[79]='Inclusive Tour is~A tour program that includes a variety of features for a single rate (airfare, accommodation, sightseeing, performances, etc).~No charge is made for the item or service offered.~A limited number of rooms or seats available to wholesalers to free sell.~Recognised transport operators eg bus, ship or air.~between peak and off peak periods when business is stronger, but has room for growth.~A~1~1~ Allotment is A limited number of rooms or seats available to wholesalers to free sell.
Carriers is Recognised transport operators eg bus, ship or air.
Complimentary is No charge is made for the item or service offered.
Inclusive Tour is A tour program that includes a variety of features for a single rate (airfare, accommodation, sightseeing, performances, etc).
Room Allocation is A limited number of rooms or seats available to wholesalers to free sell.
Shoulder Period is between peak and off peak periods when business is stronger, but has room for growth.
'; questions[80]='International Marketing is~Marketing a destination, product or service to consumers and the trade outside of Australia.~Roads and Traffic Authority.~A tour program that includes a variety of features for a single rate (airfare, accommodation, sightseeing, performances, etc).~Someone who leaves their own area (usually going a distance of a minimum of 50 to 100 kilometres) and stays overnight.~Travel operators who work with international wholesalers packaging holidays for overseas travellers, in liaison with Australian suppliers.~A~1~1~ Inbound Operator is Travel operators who work with international wholesalers packaging holidays for overseas travellers, in liaison with Australian suppliers.
Inclusive Tour is A tour program that includes a variety of features for a single rate (airfare, accommodation, sightseeing, performances, etc).
International Marketing is Marketing a destination, product or service to consumers and the trade outside of Australia.
RTA is Roads and Traffic Authority.
Tourist is Someone who leaves their own area (usually going a distance of a minimum of 50 to 100 kilometres) and stays overnight.
'; questions[81]='Itinerary is~Detailed description of a traveller\'s journey as shown on their tickets; can also include accommodation and other pre-arranged activities.~International Air Transport Association.~A facility or landmark which is visually synonymous with a destination.~Negotiated air fare for convention, trade show, meeting, group and corporate travel.~Packages that are specifically designed for attendees of a particular convention or meeting.~A~1~1~ Discounted Fare is Negotiated air fare for convention, trade show, meeting, group and corporate travel.
IATA is International Air Transport Association.
Icon is A facility or landmark which is visually synonymous with a destination.
Itinerary is Detailed description of a traveller\'s journey as shown on their tickets; can also include accommodation and other pre-arranged activities.
Pre and Post Convention Tours is Packages that are specifically designed for attendees of a particular convention or meeting.
'; questions[82]='Inventory is~The process of keeping track of available tourism product.~A travel component (room or seat) allotted to a wholesaler so they can sell, and confirm the booking, directly with the client.~The rate provided to wholesalers and tour operators that can be marked up to sell to the customer.~A news article or feature story written by the subject of the story for delivery and potential placement in the media.~Costs of goods that vary when purchased eg fuel and food.~A~1~1~ Free Sell is A travel component (room or seat) allotted to a wholesaler so they can sell, and confirm the booking, directly with the client.
Inventory is The process of keeping track of available tourism product.
Nett Rate is The rate provided to wholesalers and tour operators that can be marked up to sell to the customer.
Press/Media Release is A news article or feature story written by the subject of the story for delivery and potential placement in the media.
Variable Costs is Costs of goods that vary when purchased eg fuel and food.
'; questions[83]='Leisure Travel is~Travel for recreational, educational, sightseeing, relaxing and other purposes.~A major airport, rail or bus centre through which tourists and travellers enter from outside the region.~Internationale Tourismus Borse, the International Tourism Exchange held in Berlin.~Chambers of Commerce serve as an advocate for the community and business as well as a resource for consumers and businesses.~Computer/reservation system used by some travel agents.~A~1~1~ ATLAS is Computer/reservation system used by some travel agents.
Chambers of Commerce is Chambers of Commerce serve as an advocate for the community and business as well as a resource for consumers and businesses.
Gateway is A major airport, rail or bus centre through which tourists and travellers enter from outside the region.
ITB is Internationale Tourismus Borse, the International Tourism Exchange held in Berlin.
Leisure Travel is Travel for recreational, educational, sightseeing, relaxing and other purposes.
'; questions[84]='LGA is~Local Government Authority.~Research which obtains in-depth, open-ended responses allowing respondents to put answers in their own words.~An article in a travel publication or a characteristic of a service or product, eg price,convenience, safety or quality.~A tour program that includes a variety of features for a single rate (airfare, accommodation, sightseeing, performances, etc).~Each diner at a restaurant.~A~1~1~ Cover is Each diner at a restaurant.
Feature is An article in a travel publication or a characteristic of a service or product, eg price,convenience, safety or quality.
Inclusive Tour is A tour program that includes a variety of features for a single rate (airfare, accommodation, sightseeing, performances, etc).
LGA is Local Government Authority.
Qualitative Research is Research which obtains in-depth, open-ended responses allowing respondents to put answers in their own words.
'; questions[85]='LTA is~Local Tourist Association.~An individual or company that sells tour packages and tour product to travel agents.~Chambers of Commerce serve as an advocate for the community and business as well as a resource for consumers and businesses.~Australian Institute of Travel and Tourism.~Hotel rooms held without deposit.~A~1~1~ AITT is Australian Institute of Travel and Tourism.
Block Booking is Hotel rooms held without deposit.
Chambers of Commerce is Chambers of Commerce serve as an advocate for the community and business as well as a resource for consumers and businesses.
LTA is Local Tourist Association.
Tour Wholesaler is An individual or company that sells tour packages and tour product to travel agents.
'; questions[86]='Local Market is~The intrastate market.~A person or organisation that creates packages for retail travel agents.~The same as a tourist, however they have a less fixed itinerary.~Bureau of Tourism Research now part of Tourism Australia (now known as TRA).~Travel for commercial, governmental or educational purposes with leisure as a secondary motivation.~A~1~1~ BTR is Bureau of Tourism Research now part of Tourism Australia (now known as TRA).
Business Travel is Travel for commercial, governmental or educational purposes with leisure as a secondary motivation.
Local Market is The intrastate market.
Traveller is The same as a tourist, however they have a less fixed itinerary.
Wholesaler is A person or organisation that creates packages for retail travel agents.
'; questions[87]='Low Season is~The time of year when tourist activity and rates are at their lowest.~Refers to any product or service that is bought by or sold to consumers of trade including accommodation, attractions, events, restaurants, transportation, etc.~Negotiated air fare for convention, trade show, meeting, group and corporate travel.~The individuals and organisations who are potentially involved in developing policy, strategy, initiatives and decision-making.~A package tour concept that includes a minimum of round-trip or one-way air travel and rental car to the destination.~A~1~1~ Discounted Fare is Negotiated air fare for convention, trade show, meeting, group and corporate travel.
Fly/Drive is A package tour concept that includes a minimum of round-trip or one-way air travel and rental car to the destination.
Low Season is The time of year when tourist activity and rates are at their lowest.
Stakeholders is The individuals and organisations who are potentially involved in developing policy, strategy, initiatives and decision-making.
Travel Product is Refers to any product or service that is bought by or sold to consumers of trade including accommodation, attractions, events, restaurants, transportation, etc.
'; questions[88]='Mainstream Brochure is~The brochure produced by a wholesaler that extends for a full year period.~A man-made or natural facility, location or activity that offers an item or items of specific interest.~The division of the total market into groups of customers with common characteristics.~Rate of fare quoted and published by a travel industry supplier.~Airline reservation system.~A~1~1~ Attraction is A man-made or natural facility, location or activity that offers an item or items of specific interest.
Galileo is Airline reservation system.
Mainstream Brochure is The brochure produced by a wholesaler that extends for a full year period.
Market Segmentation is The division of the total market into groups of customers with common characteristics.
Tariff is Rate of fare quoted and published by a travel industry supplier.
'; questions[89]='Market Segmentation is~The division of the total market into groups of customers with common characteristics.~Local Government Authority.~Group travel where individuals purchase a group package in which they will travel with others along a pre-set itinerary.~Free of charge.~Business variations across the seasons.~A~1~1~ FOC is Free of charge.
GIT (Group Independent Travel) is Group travel where individuals purchase a group package in which they will travel with others along a pre-set itinerary.
LGA is Local Government Authority.
Market Segmentation is The division of the total market into groups of customers with common characteristics.
Seasonality is Business variations across the seasons.
'; questions[90]='Market Share is~The percentage of business within a market category.~Business Licence Information Service.~A promotional piece that depicts a destination, accommodation or attraction and provides space for copy to be added at a later date.~Advertising and promotions, aimed at consumer and trade, designed to build awareness and desire to travel to a particular location.~Involves the use of structured questions in order to provide uniform results which are representative of the desired population.~A~1~1~ BLIS is Business Licence Information Service.
Destination Marketing is Advertising and promotions, aimed at consumer and trade, designed to build awareness and desire to travel to a particular location.
Market Share is The percentage of business within a market category.
Quantitative Research is Involves the use of structured questions in order to provide uniform results which are representative of the desired population.
Shells is A promotional piece that depicts a destination, accommodation or attraction and provides space for copy to be added at a later date.
'; questions[91]='Market Volume is~The total number of travellers within a market category.~Those businesses that provide industry products like accommodation, transportation, car rentals, restaurants and attractions.~Another term for the tourism industry usually associated with hotel and restaurant operators.~A scheme designed to ensure continuous provision of quality service and product by tourism operators.~A very useful statistic that is calculated by dividing total sales of rooms during a set period by the total number of rooms occupied during that period.~A~1~1~ Average rate per room occupied is A very useful statistic that is calculated by dividing total sales of rooms during a set period by the total number of rooms occupied during that period.
Hospitality Industry is Another term for the tourism industry usually associated with hotel and restaurant operators.
Market Volume is The total number of travellers within a market category.
Suppliers is Those businesses that provide industry products like accommodation, transportation, car rentals, restaurants and attractions.
Tourism Accreditation is A scheme designed to ensure continuous provision of quality service and product by tourism operators.
'; questions[92]='Marketing Environment is~All the outside factors that an operator has no control over and which affect their business, including government policy, technological changes, societal changes, competition and industry trends.~An independent firm or organisation which works with a tourism office by providing cash or inkind contributions to expand the marketing impact of the tourism office\'s program.~The dollar amount generated from a customer transaction after deducting all the fixed, variable and discretionary costs~Business Enterprise Centre.~A marketing term used to describe the physical means by which a product or service is made known to customers.~A~1~1~ BEC is Business Enterprise Centre.
Co-operative Partner is An independent firm or organisation which works with a tourism office by providing cash or inkind contributions to expand the marketing impact of the tourism office\'s program.
Distribution is A marketing term used to describe the physical means by which a product or service is made known to customers.
Marketing Environment is All the outside factors that an operator has no control over and which affect their business, including government policy, technological changes, societal changes, competition and industry trends.
Yield is The dollar amount generated from a customer transaction after deducting all the fixed, variable and discretionary costs
'; questions[93]='Marketing Mix is~The mix of media (radio, print, television, direct marketing, etc) to bring your product to the attention of consumers.~Leisure and other travel including travel for business, medical care, education, etc. All tourism is travel, but not all travel is tourism.~Australian Tourism Exchange. Australia\'s largest international tourism trade show for inbound operators, co-ordinated by Tourism Australia.~A package tour operator, wholesaler or travel agency that primarily organises, packages and sells incentive travel.~These travellers travel independently, not in a group, usually by rental car or public transport.~A~1~1~ ATE is Australian Tourism Exchange. Australia\'s largest international tourism trade show for inbound operators, co-ordinated by Tourism Australia.
FIT (Free Independent Traveller) is These travellers travel independently, not in a group, usually by rental car or public transport.
Incentive House is A package tour operator, wholesaler or travel agency that primarily organises, packages and sells incentive travel.
Marketing Mix is The mix of media (radio, print, television, direct marketing, etc) to bring your product to the attention of consumers.
Travel is Leisure and other travel including travel for business, medical care, education, etc. All tourism is travel, but not all travel is tourism.
'; questions[94]='Marketing Plan is~Contains a mission statement, situation analysis, marketing objectives, strategies, tactics and programs of monitoring and control.~A promotional and sales trip co-ordinated by a state tourism office, convention and visitors bureau or key industry member~Leisure and other travel including travel for business, medical care, education, etc. All tourism is travel, but not all travel is tourism.~Airline reservation system.~A tour program that includes a variety of features for a single rate (airfare, accommodation, sightseeing, performances, etc).~A~1~1~ Galileo is Airline reservation system.
Inclusive Tour is A tour program that includes a variety of features for a single rate (airfare, accommodation, sightseeing, performances, etc).
Marketing Plan is Contains a mission statement, situation analysis, marketing objectives, strategies, tactics and programs of monitoring and control.
Mission is A promotional and sales trip co-ordinated by a state tourism office, convention and visitors bureau or key industry member
Travel is Leisure and other travel including travel for business, medical care, education, etc. All tourism is travel, but not all travel is tourism.
'; questions[95]='Media Release is~See press release.~Another term for travel agents who sell travel products directly to consumers.~Marketing a destination, product or service to consumers and the trade outside of Australia.~The individuals and organisations who are potentially involved in developing policy, strategy, initiatives and decision-making.~A paid advertisement in the print media that resembles a story or editorial comment.~A~1~1~ Advertorial is A paid advertisement in the print media that resembles a story or editorial comment.
International Marketing is Marketing a destination, product or service to consumers and the trade outside of Australia.
Media Release is See press release.
Retailer is Another term for travel agents who sell travel products directly to consumers.
Stakeholders is The individuals and organisations who are potentially involved in developing policy, strategy, initiatives and decision-making.
'; questions[96]='Media Visits is~Organised trips for travel writers for the purpose of assisting them in developing stories about tourist destinations. Often journalists travel independently, though with the assistance of a state tourism office.~Tourism Research Australia~Australian Tourism Export Council formerly known as ITOA.~Estimated time of departure.~Australian Tourism Exchange. Australia\'s largest international tourism trade show for inbound operators, co-ordinated by Tourism Australia.~A~1~1~ ATE is Australian Tourism Exchange. Australia\'s largest international tourism trade show for inbound operators, co-ordinated by Tourism Australia.
ATEC is Australian Tourism Export Council formerly known as ITOA.
ETD is Estimated time of departure.
Media Visits is Organised trips for travel writers for the purpose of assisting them in developing stories about tourist destinations. Often journalists travel independently, though with the assistance of a state tourism office.
TRA is Tourism Research Australia
'; questions[97]='Mission is~A promotional and sales trip co-ordinated by a state tourism office, convention and visitors bureau or key industry member~The process of keeping track of available tourism product.~An individual or company that sells tour packages and tour product to travel agents.~Computer/reservation system used by some travel agents.~Organised free trips for travel agents, tour operators, tour wholesalers or journalists~A~1~1~ ATLAS is Computer/reservation system used by some travel agents.
Familiarisation Tours is Organised free trips for travel agents, tour operators, tour wholesalers or journalists
Inventory is The process of keeping track of available tourism product.
Mission is A promotional and sales trip co-ordinated by a state tourism office, convention and visitors bureau or key industry member
Tour Wholesaler is An individual or company that sells tour packages and tour product to travel agents.
'; questions[98]='Nett Rate is~The rate provided to wholesalers and tour operators that can be marked up to sell to the customer.~Another term for travel agents who sell travel products directly to consumers.~Business variations across the seasons.~Suppliers of tourist services and products.~The intrastate market.~A~1~1~ Local Market is The intrastate market.
Nett Rate is The rate provided to wholesalers and tour operators that can be marked up to sell to the customer.
Providers is Suppliers of tourist services and products.
Retailer is Another term for travel agents who sell travel products directly to consumers.
Seasonality is Business variations across the seasons.
'; questions[99]='No Show is~A customer with a reservation at a restaurant, hotel etc who fails to show up and does not cancel.~A tax added to the price of a hotel room.~The dollar amount generated from a customer transaction after deducting all the fixed, variable and discretionary costs~The time of year when tourist activity and rates are at their lowest.~A single travel component. Grouped together tour components form a package.~A~1~1~ Bed Tax is A tax added to the price of a hotel room.
Low Season is The time of year when tourist activity and rates are at their lowest.
No Show is A customer with a reservation at a restaurant, hotel etc who fails to show up and does not cancel.
Tourism Component is A single travel component. Grouped together tour components form a package.
Yield is The dollar amount generated from a customer transaction after deducting all the fixed, variable and discretionary costs
'; questions[100]='Occupancy Rate is~A percentage indicating the number of bed nights sold (compared to the number available) in a hotel, resort, motel or destination.~A customer with a reservation at a restaurant, hotel etc who fails to show up and does not cancel.~A person or organisation that creates packages for retail travel agents.~Business that continues to return, thereby generating increased profits.~A scheme designed to ensure continuous provision of quality service and product by tourism operators.~A~1~1~ No Show is A customer with a reservation at a restaurant, hotel etc who fails to show up and does not cancel.
Occupancy Rate is A percentage indicating the number of bed nights sold (compared to the number available) in a hotel, resort, motel or destination.
Repeat Business is Business that continues to return, thereby generating increased profits.
Tourism Accreditation is A scheme designed to ensure continuous provision of quality service and product by tourism operators.
Wholesaler is A person or organisation that creates packages for retail travel agents.
'; questions[101]='Operator is~The owner and/or manager of the product.~A news article or feature story written by the subject of the story for delivery and potential placement in the media.~See press release.~Local Government Authority.~Business variations across the seasons.~A~1~1~ LGA is Local Government Authority.
Media Release is See press release.
Operator is The owner and/or manager of the product.
Press/Media Release is A news article or feature story written by the subject of the story for delivery and potential placement in the media.
Seasonality is Business variations across the seasons.
'; questions[102]='Override Commission is~Special bonus commission for reaching pre-determined levels of sales over and above the normal average net commissions paid.~Australian Tourism Exchange. Australia\'s largest international tourism trade show for inbound operators, co-ordinated by Tourism Australia.~No charge is made for the item or service offered.~paid to secure a reservation.~Computerised systems used by travel agencies offering airline, hotel, car rental and tours to determine availability and arrange bookings.~A~1~1~ ATE is Australian Tourism Exchange. Australia\'s largest international tourism trade show for inbound operators, co-ordinated by Tourism Australia.
Complimentary is No charge is made for the item or service offered.
Deposit Money is paid to secure a reservation.
Override Commission is Special bonus commission for reaching pre-determined levels of sales over and above the normal average net commissions paid.
Reservation Systems is Computerised systems used by travel agencies offering airline, hotel, car rental and tours to determine availability and arrange bookings.
'; questions[103]='Package is~A fixed price saleable travel product that makes it easy for a traveller to buy and enjoy a destination or several destinations.~A guest is pre-assigned a room by the property to be available upon arrival.~A specific group at which marketing activities are directed.~Involves the use of structured questions in order to provide uniform results which are representative of the desired population.~Local Government Authority.~A~1~1~ LGA is Local Government Authority.
Package is A fixed price saleable travel product that makes it easy for a traveller to buy and enjoy a destination or several destinations.
Pre-Registration is A guest is pre-assigned a room by the property to be available upon arrival.
Quantitative Research is Involves the use of structured questions in order to provide uniform results which are representative of the desired population.
Target Market is A specific group at which marketing activities are directed.
'; questions[104]='PATA is~Pacific Asia Travel Association.~Australian Institute of Travel and Tourism.~The brochure produced by a wholesaler that extends for a full year period.~A destination to provide information and sometimes bookings for accommodation, tours, activities and events for visitors to the area.~Involves the use of structured questions in order to provide uniform results which are representative of the desired population.~A~1~1~ AITT is Australian Institute of Travel and Tourism.
Mainstream Brochure is The brochure produced by a wholesaler that extends for a full year period.
PATA is Pacific Asia Travel Association.
Quantitative Research is Involves the use of structured questions in order to provide uniform results which are representative of the desired population.
Visitor Information Centre is A destination to provide information and sometimes bookings for accommodation, tours, activities and events for visitors to the area.
'; questions[105]='PAX is~Passengers.~Agents with a formal arrangement with a wholesaler who prefers to use their product.~Travel industry business cycles such as high or peak, low or off peak and shoulder season. Peak Primary travel season. Off Peak Period when business is slowest.~All the outside factors that an operator has no control over and which affect their business, including government policy, technological changes, societal changes, competition and industry trends.~A person or organisation that creates packages for retail travel agents.~A~1~1~ Marketing Environment is All the outside factors that an operator has no control over and which affect their business, including government policy, technological changes, societal changes, competition and industry trends.
PAX is Passengers.
Preferred Agents is Agents with a formal arrangement with a wholesaler who prefers to use their product.
Seasonal Travel is Travel industry business cycles such as high or peak, low or off peak and shoulder season. Peak Primary travel season. Off Peak Period when business is slowest.
Wholesaler is A person or organisation that creates packages for retail travel agents.
'; questions[106]='Preferred Agents is~Agents with a formal arrangement with a wholesaler who prefers to use their product.~Lower than the rack rate.~A single travel component. Grouped together tour components form a package.~Suppliers of tourist services and products.~Travel industry business cycles such as high or peak, low or off peak and shoulder season. Peak Primary travel season. Off Peak Period when business is slowest.~A~1~1~ Preferred Agents is Agents with a formal arrangement with a wholesaler who prefers to use their product.
Providers is Suppliers of tourist services and products.
Seasonal Travel is Travel industry business cycles such as high or peak, low or off peak and shoulder season. Peak Primary travel season. Off Peak Period when business is slowest.
Standby Rate is Lower than the rack rate.
Tourism Component is A single travel component. Grouped together tour components form a package.
'; questions[107]='Press/Media Release is~A news article or feature story written by the subject of the story for delivery and potential placement in the media.~Hotel rooms, airline tickets or other travel services held for a specific client.~All the outside factors that an operator has no control over and which affect their business, including government policy, technological changes, societal changes, competition and industry trends.~Exhibition of tourism goods and services to the industry.~Estimated time of arrival.~A~1~1~ Booked is Hotel rooms, airline tickets or other travel services held for a specific client.
ETA is Estimated time of arrival.
Marketing Environment is All the outside factors that an operator has no control over and which affect their business, including government policy, technological changes, societal changes, competition and industry trends.
Press/Media Release is A news article or feature story written by the subject of the story for delivery and potential placement in the media.
Trade Show is Exhibition of tourism goods and services to the industry.
'; questions[108]='Pre and Post Convention Tours is~Packages that are specifically designed for attendees of a particular convention or meeting.~A specific group at which marketing activities are directed.~The total number of travellers within a market category.~Advertising and promotions, aimed at consumer and trade, designed to build awareness and desire to travel to a particular location.~A single travel component. Grouped together tour components form a package.~A~1~1~ Destination Marketing is Advertising and promotions, aimed at consumer and trade, designed to build awareness and desire to travel to a particular location.
Market Volume is The total number of travellers within a market category.
Pre and Post Convention Tours is Packages that are specifically designed for attendees of a particular convention or meeting.
Target Market is A specific group at which marketing activities are directed.
Tourism Component is A single travel component. Grouped together tour components form a package.
'; questions[109]='Pre-Registration is~A guest is pre-assigned a room by the property to be available upon arrival.~A fixed price saleable travel product that makes it easy for a traveller to buy and enjoy a destination or several destinations.~An independent firm or organisation which works with a tourism office by providing cash or inkind contributions to expand the marketing impact of the tourism office\'s program.~Local Tourist Association.~Travel for recreational, educational, sightseeing, relaxing and other purposes.~A~1~1~ Co-operative Partner is An independent firm or organisation which works with a tourism office by providing cash or inkind contributions to expand the marketing impact of the tourism office\'s program.
Leisure Travel is Travel for recreational, educational, sightseeing, relaxing and other purposes.
LTA is Local Tourist Association.
Package is A fixed price saleable travel product that makes it easy for a traveller to buy and enjoy a destination or several destinations.
Pre-Registration is A guest is pre-assigned a room by the property to be available upon arrival.
'; questions[110]='Product is~A hotel, motel, inn, lodge or other accommodation facility as well as tour, attraction or activity.~A man-made or natural facility, location or activity that offers an item or items of specific interest.~The division of the total market into groups of customers with common characteristics.~An assessment tour of a destination or facility by a meeting planner~Costs of goods that vary when purchased eg fuel and food.~A~1~1~ Attraction is A man-made or natural facility, location or activity that offers an item or items of specific interest.
Market Segmentation is The division of the total market into groups of customers with common characteristics.
Product is A hotel, motel, inn, lodge or other accommodation facility as well as tour, attraction or activity.
Site Inspection is An assessment tour of a destination or facility by a meeting planner
Variable Costs is Costs of goods that vary when purchased eg fuel and food.
'; questions[111]='Providers is~Suppliers of tourist services and products.~The same as a tourist, however they have a less fixed itinerary.~Central Booking Office.~Passengers.~Pacific Asia Travel Association.~A~1~1~ CBO is Central Booking Office.
PATA is Pacific Asia Travel Association.
PAX is Passengers.
Providers is Suppliers of tourist services and products.
Traveller is The same as a tourist, however they have a less fixed itinerary.
'; questions[112]='Qualitative Research is~Research which obtains in-depth, open-ended responses allowing respondents to put answers in their own words.~Organised free trips for travel agents, tour operators, tour wholesalers or journalists~Travel for commercial, governmental or educational purposes with leisure as a secondary motivation.~The accommodation rate quoted to the public.~Annual Trade Show where wholesalers present their products to travel agents.~A~1~1~ Business Travel is Travel for commercial, governmental or educational purposes with leisure as a secondary motivation.
Familiarisation Tours is Organised free trips for travel agents, tour operators, tour wholesalers or journalists
Gross Rate is The accommodation rate quoted to the public.
Qualitative Research is Research which obtains in-depth, open-ended responses allowing respondents to put answers in their own words.
Rack Rate is The accommodation rate quoted to the public.
Talkabout is Annual Trade Show where wholesalers present their products to travel agents.
'; questions[113]='Quantitative Research is~Involves the use of structured questions in order to provide uniform results which are representative of the desired population.~Each diner at a restaurant.~A percentage of the total product cost paid to travel agents for selling the product to the consumer.~Confirmation slip, advice notice or pre-payment instrument that is exchanged for the travel service.~Airline reservation system.~A~1~1~ Commissions is A percentage of the total product cost paid to travel agents for selling the product to the consumer.
Cover is Each diner at a restaurant.
Galileo is Airline reservation system.
Quantitative Research is Involves the use of structured questions in order to provide uniform results which are representative of the desired population.
Voucher is Confirmation slip, advice notice or pre-payment instrument that is exchanged for the travel service.
'; questions[114]='Rack Rate is~The accommodation rate quoted to the public.~A news article or feature story written by the subject of the story for delivery and potential placement in the media.~A limited number of rooms or seats available to wholesalers to free sell.~Chambers of Commerce serve as an advocate for the community and business as well as a resource for consumers and businesses.~Travel offered as a reward for top performance and the business that develops, markets and operates these programs.~A~1~1~ Allotment is A limited number of rooms or seats available to wholesalers to free sell.
Chambers of Commerce is Chambers of Commerce serve as an advocate for the community and business as well as a resource for consumers and businesses.
Gross Rate is The accommodation rate quoted to the public.
Incentive Travel is Travel offered as a reward for top performance and the business that develops, markets and operates these programs.
Press/Media Release is A news article or feature story written by the subject of the story for delivery and potential placement in the media.
Rack Rate is The accommodation rate quoted to the public.
Room Allocation is A limited number of rooms or seats available to wholesalers to free sell.
'; questions[115]='Reach is~The percentage of people within a specific target audience reached by an advertising campaign.~A very useful statistic that is calculated by dividing total sales of rooms during a set period by the total number of rooms occupied during that period.~Marketing programs involving two or more participating companies, institutions or organisations.~Pacific Asia Travel Association.~A marketing term used to describe the physical means by which a product or service is made known to customers.~A~1~1~ Average rate per room occupied is A very useful statistic that is calculated by dividing total sales of rooms during a set period by the total number of rooms occupied during that period.
Co-operative Marketing is Marketing programs involving two or more participating companies, institutions or organisations.
Distribution is A marketing term used to describe the physical means by which a product or service is made known to customers.
PATA is Pacific Asia Travel Association.
Reach is The percentage of people within a specific target audience reached by an advertising campaign.
'; questions[116]='Repeat Business is~Business that continues to return, thereby generating increased profits.~The time of year when tourist activity and rates are at their lowest.~Involves the use of structured questions in order to provide uniform results which are representative of the desired population.~A fixed price saleable travel product that makes it easy for a traveller to buy and enjoy a destination or several destinations.~An individual who arranges travel for individuals or groups.~A~1~1~ Low Season is The time of year when tourist activity and rates are at their lowest.
Package is A fixed price saleable travel product that makes it easy for a traveller to buy and enjoy a destination or several destinations.
Quantitative Research is Involves the use of structured questions in order to provide uniform results which are representative of the desired population.
Repeat Business is Business that continues to return, thereby generating increased profits.
Travel Agent is An individual who arranges travel for individuals or groups.
'; questions[117]='Reservation is~The advance booking of a travel product or component.~Australian Federation of Travel Agents.~Australian Tourism Export Council formerly known as ITOA.~Bed and Breakfast facility (usually not more than six rooms).~Someone who leaves their own area (usually going a distance of a minimum of 50 to 100 kilometres) and stays overnight.~A~1~1~ AFTA is Australian Federation of Travel Agents.
ATEC is Australian Tourism Export Council formerly known as ITOA.
B & B is Bed and Breakfast facility (usually not more than six rooms).
Reservation is The advance booking of a travel product or component.
Tourist is Someone who leaves their own area (usually going a distance of a minimum of 50 to 100 kilometres) and stays overnight.
'; questions[118]='Reservation Systems is~Computerised systems used by travel agencies offering airline, hotel, car rental and tours to determine availability and arrange bookings.~The time of year when tourist activity and rates are at their lowest.~A man-made or natural facility, location or activity that offers an item or items of specific interest.~The accommodation rate quoted to the public.~A technique used to assess the financial potential of a proposed development.~A~1~1~ Attraction is A man-made or natural facility, location or activity that offers an item or items of specific interest.
Feasibility Study is A technique used to assess the financial potential of a proposed development.
Gross Rate is The accommodation rate quoted to the public.
Low Season is The time of year when tourist activity and rates are at their lowest.
Rack Rate is The accommodation rate quoted to the public.
Reservation Systems is Computerised systems used by travel agencies offering airline, hotel, car rental and tours to determine availability and arrange bookings.
'; questions[119]='Retail Agent is~A travel agent.~Reservations made directly with the operator.~The time of year when tourist activity and rates charged are normally at their highest.~A scheme designed to ensure continuous provision of quality service and product by tourism operators.~A fixed price saleable travel product that makes it easy for a traveller to buy and enjoy a destination or several destinations.~A~1~1~ Direct Bookings is Reservations made directly with the operator.
High Season is The time of year when tourist activity and rates charged are normally at their highest.
Package is A fixed price saleable travel product that makes it easy for a traveller to buy and enjoy a destination or several destinations.
Retail Agent is A travel agent.
Tourism Accreditation is A scheme designed to ensure continuous provision of quality service and product by tourism operators.
'; questions[120]='Retailer is~Another term for travel agents who sell travel products directly to consumers.~Bureau of Tourism Research now part of Tourism Australia (now known as TRA).~Arrival notification report used by wholesale agents.~A guest is pre-assigned a room by the property to be available upon arrival.~Travel for commercial, governmental or educational purposes with leisure as a secondary motivation.~A~1~1~ ANR is Arrival notification report used by wholesale agents.
BTR is Bureau of Tourism Research now part of Tourism Australia (now known as TRA).
Business Travel is Travel for commercial, governmental or educational purposes with leisure as a secondary motivation.
Pre-Registration is A guest is pre-assigned a room by the property to be available upon arrival.
Retailer is Another term for travel agents who sell travel products directly to consumers.
'; questions[121]='Room Allocation is~A limited number of rooms or seats available to wholesalers to free sell.~Marketing a destination, product or service to consumers and the trade outside of Australia.~Airline reservation system.~A hotel, resort, attraction, city, region or state.~paid to secure a reservation.~A~1~1~ Allotment is A limited number of rooms or seats available to wholesalers to free sell.
Deposit Money is paid to secure a reservation.
Destination is A hotel, resort, attraction, city, region or state.
Galileo is Airline reservation system.
International Marketing is Marketing a destination, product or service to consumers and the trade outside of Australia.
Room Allocation is A limited number of rooms or seats available to wholesalers to free sell.
'; questions[122]='RTA is~Roads and Traffic Authority.~The rate provided to wholesalers and tour operators that can be marked up to sell to the customer.~The brochure produced by a wholesaler that extends for a full year period.~Australians travelling within their own country.~Business that continues to return, thereby generating increased profits.~A~1~1~ Domestic Market is Australians travelling within their own country.
Mainstream Brochure is The brochure produced by a wholesaler that extends for a full year period.
Nett Rate is The rate provided to wholesalers and tour operators that can be marked up to sell to the customer.
Repeat Business is Business that continues to return, thereby generating increased profits.
RTA is Roads and Traffic Authority.
'; questions[123]='RTO is~Regional Tourism Organisation.~Free of charge.~Leisure and other travel including travel for business, medical care, education, etc. All tourism is travel, but not all travel is tourism.~A tax added to the price of a hotel room.~A hotel, resort, attraction, city, region or state.~A~1~1~ Bed Tax is A tax added to the price of a hotel room.
Destination is A hotel, resort, attraction, city, region or state.
FOC is Free of charge.
RTO is Regional Tourism Organisation.
Travel is Leisure and other travel including travel for business, medical care, education, etc. All tourism is travel, but not all travel is tourism.
'; questions[124]='Sales Seminar is~An educational session in which travel agents, tour operators, tour wholesalers or other members of the travel trade congregate to receive briefings about tourism destinations.~Accredited Visitor Information Centre.~Computer/reservation system used by some travel agents.~A prepaid tour usually with a set itinerary and number of travellers.~Regional Tourism Organisation.~A~1~1~ ATLAS is Computer/reservation system used by some travel agents.
AVIC is Accredited Visitor Information Centre.
Group Travel is A prepaid tour usually with a set itinerary and number of travellers.
RTO is Regional Tourism Organisation.
Sales Seminar is An educational session in which travel agents, tour operators, tour wholesalers or other members of the travel trade congregate to receive briefings about tourism destinations.
'; questions[125]='Seasonality is~Business variations across the seasons.~Local Tourist Association.~Organised trips for travel writers for the purpose of assisting them in developing stories about tourist destinations. Often journalists travel independently, though with the assistance of a state tourism office.~The intrastate market.~Government Statutory Authority responsible for international and domestic tourism marketing and research and forecasts for the sector.~A~1~1~ LTA is Local Tourist Association.
Local Market is The intrastate market.
Media Visits is Organised trips for travel writers for the purpose of assisting them in developing stories about tourist destinations. Often journalists travel independently, though with the assistance of a state tourism office.
Seasonality is Business variations across the seasons.
Tourism Australia is Government Statutory Authority responsible for international and domestic tourism marketing and research and forecasts for the sector.
'; questions[126]='Seasonal Travel is~Travel industry business cycles such as high or peak, low or off peak and shoulder season. Peak Primary travel season. Off Peak Period when business is slowest.~Hotel rooms held without deposit.~Internationale Tourismus Borse, the International Tourism Exchange held in Berlin.~Australian Tourist Commission now part of Tourism Australia.~Airlines advanced purchase fare.~A~1~1~ APEX is Airlines advanced purchase fare.
ATC is Australian Tourist Commission now part of Tourism Australia.
Block Booking is Hotel rooms held without deposit.
ITB is Internationale Tourismus Borse, the International Tourism Exchange held in Berlin.
Seasonal Travel is Travel industry business cycles such as high or peak, low or off peak and shoulder season. Peak Primary travel season. Off Peak Period when business is slowest.
'; questions[127]='Shoulder Period is~between peak and off peak periods when business is stronger, but has room for growth.~Travel offered as a reward for top performance and the business that develops, markets and operates these programs.~A travel component (room or seat) allotted to a wholesaler so they can sell, and confirm the booking, directly with the client.~consumers and trade who request information as a result of advertising or promotional programs (e.g. brochure, website). Service often includes an 1800 number, sales staff and distribution of materials.~The same as a tourist however they are usually staying in private homes and their principal reason for travel is to visit friends or relatives.~A~1~1~ Free Sell is A travel component (room or seat) allotted to a wholesaler so they can sell, and confirm the booking, directly with the client.
Fulfilment Servicing is consumers and trade who request information as a result of advertising or promotional programs (e.g. brochure, website). Service often includes an 1800 number, sales staff and distribution of materials.
Incentive Travel is Travel offered as a reward for top performance and the business that develops, markets and operates these programs.
Shoulder Period is between peak and off peak periods when business is stronger, but has room for growth.
Visiting Friends and Relatives is The same as a tourist however they are usually staying in private homes and their principal reason for travel is to visit friends or relatives.
'; questions[128]='Share is~room in a hotel, motel, B&B or cabin etc.~A man-made or natural facility, location or activity that offers an item or items of specific interest.~Travel for recreational, educational, sightseeing, relaxing and other purposes.~Marketing programs involving two or more participating companies, institutions or organisations.~See press release.~A~1~1~ Attraction is A man-made or natural facility, location or activity that offers an item or items of specific interest.
Co-operative Marketing is Marketing programs involving two or more participating companies, institutions or organisations.
Leisure Travel is Travel for recreational, educational, sightseeing, relaxing and other purposes.
Media Release is See press release.
Share is room in a hotel, motel, B&B or cabin etc.
'; questions[129]='Shells is~A promotional piece that depicts a destination, accommodation or attraction and provides space for copy to be added at a later date.~Travel for commercial, governmental or educational purposes with leisure as a secondary motivation.~Computer/reservation system used by some travel agents.~Business Enterprise Centre.~A destination to provide information and sometimes bookings for accommodation, tours, activities and events for visitors to the area.~A~1~1~ ATLAS is Computer/reservation system used by some travel agents.
BEC is Business Enterprise Centre.
Business Travel is Travel for commercial, governmental or educational purposes with leisure as a secondary motivation.
Shells is A promotional piece that depicts a destination, accommodation or attraction and provides space for copy to be added at a later date.
Visitor Information Centre is A destination to provide information and sometimes bookings for accommodation, tours, activities and events for visitors to the area.
'; questions[130]='Site Inspection is~An assessment tour of a destination or facility by a meeting planner~Passengers.~A travel component (room or seat) allotted to a wholesaler so they can sell, and confirm the booking, directly with the client.~Australian Tourism Export Council formerly known as ITOA.~A package tour concept that includes a minimum of round-trip or one-way air travel and rental car to the destination.~A~1~1~ ATEC is Australian Tourism Export Council formerly known as ITOA.
Fly/Drive is A package tour concept that includes a minimum of round-trip or one-way air travel and rental car to the destination.
Free Sell is A travel component (room or seat) allotted to a wholesaler so they can sell, and confirm the booking, directly with the client.
PAX is Passengers.
Site Inspection is An assessment tour of a destination or facility by a meeting planner
'; questions[131]='Standby Rate is~Lower than the rack rate.~A prepaid tour usually with a set itinerary and number of travellers.~These travellers travel independently, not in a group, usually by rental car or public transport.~Local Tourist Association.~All the tickets and vouchers that are sent to agents by a wholesaler.~A~1~1~ Documentation is All the tickets and vouchers that are sent to agents by a wholesaler.
FIT (Free Independent Traveller) is These travellers travel independently, not in a group, usually by rental car or public transport.
Group Travel is A prepaid tour usually with a set itinerary and number of travellers.
LTA is Local Tourist Association.
Standby Rate is Lower than the rack rate.
'; questions[132]='Stakeholders is~The individuals and organisations who are potentially involved in developing policy, strategy, initiatives and decision-making.~Group travel where individuals purchase a group package in which they will travel with others along a pre-set itinerary.~Australian Tourism Exchange. Australia\'s largest international tourism trade show for inbound operators, co-ordinated by Tourism Australia.~A tax added to the price of a hotel room.~Travel offered as a reward for top performance and the business that develops, markets and operates these programs.~A~1~1~ ATE is Australian Tourism Exchange. Australia\'s largest international tourism trade show for inbound operators, co-ordinated by Tourism Australia.
Bed Tax is A tax added to the price of a hotel room.
GIT (Group Independent Travel) is Group travel where individuals purchase a group package in which they will travel with others along a pre-set itinerary.
Incentive Travel is Travel offered as a reward for top performance and the business that develops, markets and operates these programs.
Stakeholders is The individuals and organisations who are potentially involved in developing policy, strategy, initiatives and decision-making.
'; questions[133]='Suppliers is~Those businesses that provide industry products like accommodation, transportation, car rentals, restaurants and attractions.~The accommodation rate quoted to the public.~Another term for the tourism industry usually associated with hotel and restaurant operators.~See press release.~The brochure produced by a wholesaler that extends for a full year period.~A~1~1~ Gross Rate is The accommodation rate quoted to the public.
Hospitality Industry is Another term for the tourism industry usually associated with hotel and restaurant operators.
Mainstream Brochure is The brochure produced by a wholesaler that extends for a full year period.
Media Release is See press release.
Rack Rate is The accommodation rate quoted to the public.
Suppliers is Those businesses that provide industry products like accommodation, transportation, car rentals, restaurants and attractions.
'; questions[134]='Talkabout is~Annual Trade Show where wholesalers present their products to travel agents.~No charge is made for the item or service offered.~All the tickets and vouchers that are sent to agents by a wholesaler.~A person who acts on behalf of a product or service for promotion and sales purposes.~The number of times an advertisement appears during a given campaign.~A~1~1~ Complimentary is No charge is made for the item or service offered.
Documentation is All the tickets and vouchers that are sent to agents by a wholesaler.
Frequency is The number of times an advertisement appears during a given campaign.
GSA (General Sales Agent) is A person who acts on behalf of a product or service for promotion and sales purposes.
Talkabout is Annual Trade Show where wholesalers present their products to travel agents.
'; questions[135]='Target Market is~A specific group at which marketing activities are directed.~Reservations made directly with the operator.~A technique used to assess the financial potential of a proposed development.~Hotel rooms held without deposit.~Group travel in which a previously organised group travels together, usually on a custom itinerary.~A~1~1~ Block Booking is Hotel rooms held without deposit.
Charter Group is Group travel in which a previously organised group travels together, usually on a custom itinerary.
Direct Bookings is Reservations made directly with the operator.
Feasibility Study is A technique used to assess the financial potential of a proposed development.
Target Market is A specific group at which marketing activities are directed.
'; questions[136]='Tariff is~Rate of fare quoted and published by a travel industry supplier.~A facility or landmark which is visually synonymous with a destination.~Group travel where individuals purchase a group package in which they will travel with others along a pre-set itinerary.~Detailed description of a traveller\'s journey as shown on their tickets; can also include accommodation and other pre-arranged activities.~The intrastate market.~A~1~1~ GIT (Group Independent Travel) is Group travel where individuals purchase a group package in which they will travel with others along a pre-set itinerary.
Icon is A facility or landmark which is visually synonymous with a destination.
Itinerary is Detailed description of a traveller\'s journey as shown on their tickets; can also include accommodation and other pre-arranged activities.
Local Market is The intrastate market.
Tariff is Rate of fare quoted and published by a travel industry supplier.
'; questions[137]='TASAC is~Tourist Attractions and Signposting Assessment Committee.~A package tour operator, wholesaler or travel agency that primarily organises, packages and sells incentive travel.~The time of year when tourist activity and rates charged are normally at their highest.~Exhibition of tourism goods and services to the industry.~Special bonus commission for reaching pre-determined levels of sales over and above the normal average net commissions paid.~A~1~1~ High Season is The time of year when tourist activity and rates charged are normally at their highest.
Incentive House is A package tour operator, wholesaler or travel agency that primarily organises, packages and sells incentive travel.
Override Commission is Special bonus commission for reaching pre-determined levels of sales over and above the normal average net commissions paid.
TASAC is Tourist Attractions and Signposting Assessment Committee.
Trade Show is Exhibition of tourism goods and services to the industry.
'; questions[138]='Tourism Accreditation is~A scheme designed to ensure continuous provision of quality service and product by tourism operators.~Another term for travel agents who sell travel products directly to consumers.~Marketing programs involving two or more participating companies, institutions or organisations.~The percentage of business within a market category.~An independent firm or organisation which works with a tourism office by providing cash or inkind contributions to expand the marketing impact of the tourism office\'s program.~A~1~1~ Co-operative Marketing is Marketing programs involving two or more participating companies, institutions or organisations.
Co-operative Partner is An independent firm or organisation which works with a tourism office by providing cash or inkind contributions to expand the marketing impact of the tourism office\'s program.
Market Share is The percentage of business within a market category.
Retailer is Another term for travel agents who sell travel products directly to consumers.
Tourism Accreditation is A scheme designed to ensure continuous provision of quality service and product by tourism operators.
'; questions[139]='Tourism Australia is~Government Statutory Authority responsible for international and domestic tourism marketing and research and forecasts for the sector.~A comparison between costs and benefits.~Estimated time of arrival.~Travel for recreational, educational, sightseeing, relaxing and other purposes.~Regional Tourism Organisation.~A~1~1~ Cost Benefit Analysis is A comparison between costs and benefits.
ETA is Estimated time of arrival.
Leisure Travel is Travel for recreational, educational, sightseeing, relaxing and other purposes.
RTO is Regional Tourism Organisation.
Tourism Australia is Government Statutory Authority responsible for international and domestic tourism marketing and research and forecasts for the sector.
'; questions[140]='Tourism Component is~A single travel component. Grouped together tour components form a package.~A fixed price saleable travel product that makes it easy for a traveller to buy and enjoy a destination or several destinations.~Travel industry business cycles such as high or peak, low or off peak and shoulder season. Peak Primary travel season. Off Peak Period when business is slowest.~Computer/reservation system used by some travel agents.~A travel agent.~A~1~1~ ATLAS is Computer/reservation system used by some travel agents.
Package is A fixed price saleable travel product that makes it easy for a traveller to buy and enjoy a destination or several destinations.
Retail Agent is A travel agent.
Seasonal Travel is Travel industry business cycles such as high or peak, low or off peak and shoulder season. Peak Primary travel season. Off Peak Period when business is slowest.
Tourism Component is A single travel component. Grouped together tour components form a package.
'; questions[141]='TRA is~Tourism Research Australia~A paid advertisement in the print media that resembles a story or editorial comment.~An individual or company that sells tour packages and tour product to travel agents.~Travel industry business cycles such as high or peak, low or off peak and shoulder season. Peak Primary travel season. Off Peak Period when business is slowest.~Central Booking Office.~A~1~1~ Advertorial is A paid advertisement in the print media that resembles a story or editorial comment.
CBO is Central Booking Office.
Seasonal Travel is Travel industry business cycles such as high or peak, low or off peak and shoulder season. Peak Primary travel season. Off Peak Period when business is slowest.
TRA is Tourism Research Australia
Tour Wholesaler is An individual or company that sells tour packages and tour product to travel agents.
'; questions[142]='Tour Wholesaler is~An individual or company that sells tour packages and tour product to travel agents.~A destination to provide information and sometimes bookings for accommodation, tours, activities and events for visitors to the area.~Australian Tourism Exchange. Australia\'s largest international tourism trade show for inbound operators, co-ordinated by Tourism Australia.~A percentage indicating the number of bed nights sold (compared to the number available) in a hotel, resort, motel or destination.~Travel for recreational, educational, sightseeing, relaxing and other purposes.~A~1~1~ ATE is Australian Tourism Exchange. Australia\'s largest international tourism trade show for inbound operators, co-ordinated by Tourism Australia.
Leisure Travel is Travel for recreational, educational, sightseeing, relaxing and other purposes.
Occupancy Rate is A percentage indicating the number of bed nights sold (compared to the number available) in a hotel, resort, motel or destination.
Tour Wholesaler is An individual or company that sells tour packages and tour product to travel agents.
Visitor Information Centre is A destination to provide information and sometimes bookings for accommodation, tours, activities and events for visitors to the area.
'; questions[143]='Tourist is~Someone who leaves their own area (usually going a distance of a minimum of 50 to 100 kilometres) and stays overnight.~Travel offered as a reward for top performance and the business that develops, markets and operates these programs.~Detailed description of a traveller\'s journey as shown on their tickets; can also include accommodation and other pre-arranged activities.~Pacific Asia Travel Association.~The time of year when tourist activity and rates charged are normally at their highest.~A~1~1~ High Season is The time of year when tourist activity and rates charged are normally at their highest.
Incentive Travel is Travel offered as a reward for top performance and the business that develops, markets and operates these programs.
Itinerary is Detailed description of a traveller\'s journey as shown on their tickets; can also include accommodation and other pre-arranged activities.
PATA is Pacific Asia Travel Association.
Tourist is Someone who leaves their own area (usually going a distance of a minimum of 50 to 100 kilometres) and stays overnight.
'; questions[144]='Trade Show is~Exhibition of tourism goods and services to the industry.~A percentage indicating the number of bed nights sold (compared to the number available) in a hotel, resort, motel or destination.~Tourist Attractions and Signposting Assessment Committee.~The brochure produced by a wholesaler that extends for a full year period.~A limited number of rooms or seats available to wholesalers to free sell.~A~1~1~ Allotment is A limited number of rooms or seats available to wholesalers to free sell.
Mainstream Brochure is The brochure produced by a wholesaler that extends for a full year period.
Occupancy Rate is A percentage indicating the number of bed nights sold (compared to the number available) in a hotel, resort, motel or destination.
Room Allocation is A limited number of rooms or seats available to wholesalers to free sell.
TASAC is Tourist Attractions and Signposting Assessment Committee.
Trade Show is Exhibition of tourism goods and services to the industry.
'; questions[145]='Travel is~Leisure and other travel including travel for business, medical care, education, etc. All tourism is travel, but not all travel is tourism.~Refers to any product or service that is bought by or sold to consumers of trade including accommodation, attractions, events, restaurants, transportation, etc.~A technique used to assess the financial potential of a proposed development.~Travel offered as a reward for top performance and the business that develops, markets and operates these programs.~Bureau of Tourism Research now part of Tourism Australia (now known as TRA).~A~1~1~ BTR is Bureau of Tourism Research now part of Tourism Australia (now known as TRA).
Feasibility Study is A technique used to assess the financial potential of a proposed development.
Incentive Travel is Travel offered as a reward for top performance and the business that develops, markets and operates these programs.
Travel is Leisure and other travel including travel for business, medical care, education, etc. All tourism is travel, but not all travel is tourism.
Travel Product is Refers to any product or service that is bought by or sold to consumers of trade including accommodation, attractions, events, restaurants, transportation, etc.
'; questions[146]='Travel Agent is~An individual who arranges travel for individuals or groups.~See press release.~An individual or company that sells tour packages and tour product to travel agents.~A prepaid tour usually with a set itinerary and number of travellers.~A percentage of the total product cost paid to travel agents for selling the product to the consumer.~A~1~1~ Commissions is A percentage of the total product cost paid to travel agents for selling the product to the consumer.
Group Travel is A prepaid tour usually with a set itinerary and number of travellers.
Media Release is See press release.
Tour Wholesaler is An individual or company that sells tour packages and tour product to travel agents.
Travel Agent is An individual who arranges travel for individuals or groups.
'; questions[147]='Travel Product is~Refers to any product or service that is bought by or sold to consumers of trade including accommodation, attractions, events, restaurants, transportation, etc.~A limited number of rooms or seats available to wholesalers to free sell.~Local Tourist Association.~Government Statutory Authority responsible for international and domestic tourism marketing and research and forecasts for the sector.~Central Booking Office.~A~1~1~ Allotment is A limited number of rooms or seats available to wholesalers to free sell.
CBO is Central Booking Office.
LTA is Local Tourist Association.
Room Allocation is A limited number of rooms or seats available to wholesalers to free sell.
Tourism Australia is Government Statutory Authority responsible for international and domestic tourism marketing and research and forecasts for the sector.
Travel Product is Refers to any product or service that is bought by or sold to consumers of trade including accommodation, attractions, events, restaurants, transportation, etc.
'; questions[148]='Travel Industry is~The collective term for tour operators, wholesalers and travel agents, also known as Travel Trade.~All the tickets and vouchers that are sent to agents by a wholesaler.~Youth Hostels Association.~Special bonus commission for reaching pre-determined levels of sales over and above the normal average net commissions paid.~A paid advertisement in the print media that resembles a story or editorial comment.~A~1~1~ Advertorial is A paid advertisement in the print media that resembles a story or editorial comment.
Documentation is All the tickets and vouchers that are sent to agents by a wholesaler.
Override Commission is Special bonus commission for reaching pre-determined levels of sales over and above the normal average net commissions paid.
Travel Industry is The collective term for tour operators, wholesalers and travel agents, also known as Travel Trade.
YHA is Youth Hostels Association.
'; questions[149]='Traveller is~The same as a tourist, however they have a less fixed itinerary.~Overseas travellers coming to Australia.~Confirmation slip, advice notice or pre-payment instrument that is exchanged for the travel service.~A travel component (room or seat) allotted to a wholesaler so they can sell, and confirm the booking, directly with the client.~Involves the use of structured questions in order to provide uniform results which are representative of the desired population.~A~1~1~ Free Sell is A travel component (room or seat) allotted to a wholesaler so they can sell, and confirm the booking, directly with the client.
Inbound Travellers is Overseas travellers coming to Australia.
Quantitative Research is Involves the use of structured questions in order to provide uniform results which are representative of the desired population.
Traveller is The same as a tourist, however they have a less fixed itinerary.
Voucher is Confirmation slip, advice notice or pre-payment instrument that is exchanged for the travel service.
'; questions[150]='Unique Selling Proposition is~The sustainable competitive edge that the product has over other products.~Hotel rooms held without deposit.~A news article or feature story written by the subject of the story for delivery and potential placement in the media.~Organised free trips for travel agents, tour operators, tour wholesalers or journalists~Travel for commercial, governmental or educational purposes with leisure as a secondary motivation.~A~1~1~ Block Booking is Hotel rooms held without deposit.
Business Travel is Travel for commercial, governmental or educational purposes with leisure as a secondary motivation.
Familiarisation Tours is Organised free trips for travel agents, tour operators, tour wholesalers or journalists
Press/Media Release is A news article or feature story written by the subject of the story for delivery and potential placement in the media.
Unique Selling Proposition is The sustainable competitive edge that the product has over other products.
'; questions[151]='Variable Costs is~Costs of goods that vary when purchased eg fuel and food.~A person who acts on behalf of a product or service for promotion and sales purposes.~A hotel, motel, inn, lodge or other accommodation facility as well as tour, attraction or activity.~Australians travelling within their own country.~Packages that are specifically designed for attendees of a particular convention or meeting.~A~1~1~ Domestic Market is Australians travelling within their own country.
GSA (General Sales Agent) is A person who acts on behalf of a product or service for promotion and sales purposes.
Pre and Post Convention Tours is Packages that are specifically designed for attendees of a particular convention or meeting.
Product is A hotel, motel, inn, lodge or other accommodation facility as well as tour, attraction or activity.
Variable Costs is Costs of goods that vary when purchased eg fuel and food.
'; questions[152]='Visiting Friends and Relatives is~The same as a tourist however they are usually staying in private homes and their principal reason for travel is to visit friends or relatives.~Lower than the rack rate.~Costs over which an operator has control, e.g. salaries, marketing, training.~Business variations across the seasons.~A news article or feature story written by the subject of the story for delivery and potential placement in the media.~A~1~1~ Discretionary Costs is Costs over which an operator has control, e.g. salaries, marketing, training.
Press/Media Release is A news article or feature story written by the subject of the story for delivery and potential placement in the media.
Seasonality is Business variations across the seasons.
Standby Rate is Lower than the rack rate.
Visiting Friends and Relatives is The same as a tourist however they are usually staying in private homes and their principal reason for travel is to visit friends or relatives.
'; questions[153]='Visitor Information Centre is~A destination to provide information and sometimes bookings for accommodation, tours, activities and events for visitors to the area.~Bureau of Tourism Research now part of Tourism Australia (now known as TRA).~A person or organisation that creates packages for retail travel agents.~Australian Federation of Travel Agents.~Marketing a destination, product or service to consumers and the trade outside of Australia.~A~1~1~ AFTA is Australian Federation of Travel Agents.
BTR is Bureau of Tourism Research now part of Tourism Australia (now known as TRA).
International Marketing is Marketing a destination, product or service to consumers and the trade outside of Australia.
Visitor Information Centre is A destination to provide information and sometimes bookings for accommodation, tours, activities and events for visitors to the area.
Wholesaler is A person or organisation that creates packages for retail travel agents.
'; questions[154]='Voucher is~Confirmation slip, advice notice or pre-payment instrument that is exchanged for the travel service.~Involves the use of structured questions in order to provide uniform results which are representative of the desired population.~All the outside factors that an operator has no control over and which affect their business, including government policy, technological changes, societal changes, competition and industry trends.~Each diner at a restaurant.~The mix of media (radio, print, television, direct marketing, etc) to bring your product to the attention of consumers.~A~1~1~ Cover is Each diner at a restaurant.
Marketing Environment is All the outside factors that an operator has no control over and which affect their business, including government policy, technological changes, societal changes, competition and industry trends.
Marketing Mix is The mix of media (radio, print, television, direct marketing, etc) to bring your product to the attention of consumers.
Quantitative Research is Involves the use of structured questions in order to provide uniform results which are representative of the desired population.
Voucher is Confirmation slip, advice notice or pre-payment instrument that is exchanged for the travel service.
'; questions[155]='Wholesaler is~A person or organisation that creates packages for retail travel agents.~Someone who leaves their own area (usually going a distance of a minimum of 50 to 100 kilometres) and stays overnight.~Overseas travellers coming to Australia.~A customer with a reservation at a restaurant, hotel etc who fails to show up and does not cancel.~A hotel, resort, attraction, city, region or state.~A~1~1~ Destination is A hotel, resort, attraction, city, region or state.
Inbound Travellers is Overseas travellers coming to Australia.
No Show is A customer with a reservation at a restaurant, hotel etc who fails to show up and does not cancel.
Tourist is Someone who leaves their own area (usually going a distance of a minimum of 50 to 100 kilometres) and stays overnight.
Wholesaler is A person or organisation that creates packages for retail travel agents.
'; questions[156]='YHA is~Youth Hostels Association.~A fixed price saleable travel product that makes it easy for a traveller to buy and enjoy a destination or several destinations.~The rate provided to wholesalers and tour operators that can be marked up to sell to the customer.~Business that continues to return, thereby generating increased profits.~Annual Trade Show where wholesalers present their products to travel agents.~A~1~1~ Nett Rate is The rate provided to wholesalers and tour operators that can be marked up to sell to the customer.
Package is A fixed price saleable travel product that makes it easy for a traveller to buy and enjoy a destination or several destinations.
Repeat Business is Business that continues to return, thereby generating increased profits.
Talkabout is Annual Trade Show where wholesalers present their products to travel agents.
YHA is Youth Hostels Association.
'; questions[157]='Yield is~The dollar amount generated from a customer transaction after deducting all the fixed, variable and discretionary costs~An independent firm or organisation which works with a tourism office by providing cash or inkind contributions to expand the marketing impact of the tourism office\'s program.~Australian Federation of Travel Agents.~Refers to any product or service that is bought by or sold to consumers of trade including accommodation, attractions, events, restaurants, transportation, etc.~Comparing results with similar tourism businesses or assessing the business against an industry average.~A~1~1~ AFTA is Australian Federation of Travel Agents.
Benchmarking is Comparing results with similar tourism businesses or assessing the business against an industry average.
Co-operative Partner is An independent firm or organisation which works with a tourism office by providing cash or inkind contributions to expand the marketing impact of the tourism office\'s program.
Travel Product is Refers to any product or service that is bought by or sold to consumers of trade including accommodation, attractions, events, restaurants, transportation, etc.
Yield is The dollar amount generated from a customer transaction after deducting all the fixed, variable and discretionary costs
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